Research On The Practice Path Of Sangua Commune Rural Tourism Development From The Perspective Of Industry Integration

Since the reform and opening up 40 years ago,great changes have taken place in China’s economy and society,and the countryside is no exception.Under the background of rural revitalization and strong demand for national tourism,China’s rural tourism has developed rapidly,but it also faces the realistic problems of rural tourism homogenization,low quality of rural tourism products and lack of attraction.How to promote the development of rural tourism on the road of characteristic and innovative development is a realistic problem faced by many rural tourist spots.Under this background,the development model of rural tourism based on industrial integration in Sangua commune of Chaohu city,Anhui province has achieved remarkable results and has become a model of current domestic rural tourism.its development experience and development model are worth summarizing and refining.Firstly,this study reviews and comprehensively comments on the researches on industrial integration,tourism industry integration and rural tourism by domestic and foreign scholars.On this basis,focusing on Chaohu Sangua commune as a case study object,from the perspective of industrial integration,this paper analyzes in detail how Sangua commune relies on the integration path of 123 production to realize the rapid development of rural tourism,thus promoting the practice and enlightenment of rural revitalization.specifically,this study focuses on the following aspects:First,the development background and current situation of rural tourism in sangua commune,Chaohu city,Anhui province.Second,the concrete path of the integration of "agricultural tourism","cultural tourism","internet plus tourism" and "innovation and creativity+tourism" in Sangua Commune of Chaohu City,Anhui Province.Third,from the perspective of industrial integration,the experience of Sangua Commune’s rural tourism development in the design of rural tourism leisure and vacation products,community participatory tourism destination operation and management mode,promoting rural revitalization with the development of rural tourism,improving rural ecological environment,reshaping rural image and other aspects is worth learning from other similar villages in exploring rural industrial integration and building a beautiful village.