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Business Plan Of Mobile Website Building System Of G Company

Posted on:2017-06-01Degree:MasterType:Thesis
Country:ChinaCandidate:L ZhengFull Text:PDF
GTID:2439330596962086Subject:Business administration
Abstract/Summary:PDF Full Text Request
According to "The Statistical Report on Internet Development in China" released by CNNIC shows that as of December 2013,China's mobile phone users reached 500 million,an annual growth rate of 19.1%,maintaining the Internet's largest terminal position.With the advent of 4G era,the role of high-speed network,the device intelligence and other factors,it is expected that the size of mobile phone users will maintain rapid growth.And an increasingly large population of mobile phone users will be the target customer groups that every enterprise can not be ignored.Currently,the entrance for enterprise to enter into the mobile Internet including mobile Internet advertising,building enterprise's mobile website,social App promotion,corporate APP,the development of WeChat and so on.The advertising is easy to achieve,others are difficult to achieve for traditional enterprise.G is a company focused on providing enterprises with mobile Internet technology solutions software development companies,with a number of mobile Internet technology,senior practitioners and a strong development team,dedicated to corporate customers,including mobile marketing,software development,platform operators and many other mobile internet service.MW system is the latest system for the mobile website building,integrating a large number of mobile website template,using the cloud synchronization technology,drag and drop technology components and embedded SEO website promotion tools and statistical traffic analysis tools,provide one-stop solution for enterprises to build mobile sites,greatly reducing the technical threshold and the cost of building mobile website.This paper has used the knowledge of financial analysis,strategy,marketing,operations management,human resources.In order to analyze the MW project's internal and external environment,supplemented by market analysis,competitive analysis,SWOT analysis,operations and marketing planning provide decision support for the project.In this paper,the return on investment of the project is also to analyze the financial situation to predict future operating periods,while the implementation of the project to assess the possible risks,and thus demonstrate that the project is a high investment value and risk control.
Keywords/Search Tags:mobile internet, mobile website building system, ROI
PDF Full Text Request
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