The Research On The Development Strategy Of Pingtan Island Leisure Agriculture IN The View Of Industry Fusion

Pingtan Island is currently actively building “one island,two windows and three districts”(international tourism island,cooperation platform between Fujian and Taiwan,opening window,emerging industrial zone,high-end service zone,livable living zone),and developing leisure agriculture industry Tan Island planning and positioning.For Pingtan Island,which focuses on the development of island tourism culture,the development of leisure agriculture can enhance the richness and diversity of Pingtan Island tourism.This paper takes Pingtan Island as the research object.On the basis of earnestly reviewing the domestic and foreign scholars’ literature on leisure agriculture development and industrial integration theory,with reference to the development and development trend of leisure agriculture at home and abroad,the Pingtan Eco-park on both sides of Pingtan Conduct a typical case study.At the same time,the coupling model method is used to investigate the integration degree and integration coordination degree of Pingtan agriculture and tourism culture and recreation industry,and to study the degree of integration and development prospects of Pingtan Island leisure agriculture under the integration of the first and third industries.Furthermore,it proposes countermeasures for the development of leisure agriculture under the integration of industries.This paper is divided into six parts.In the first part,the research background and research significance are described in detail,and the domestic and foreign literatures referenced in this paper are listed.The second part first clarifies several related concepts in this paper,and on this basis,systematically expounds the theoretical basis.The third part analyzes in detail the development status of leisure agriculture in Pingtan Island.The fourth part is the key research part of this paper.It uses the physical coupling model of Pingtan Island agriculture and tourism to conduct empirical analysis of industrial integration.The fifth part proposes targeted countermeasures based on the analysis conclusions.The sixth part is the conclusion and outlook.Through research and analysis,it is found that the development of leisure agriculture in Pingtan Island mainly has problems such as lack of funds,insufficient policy support,backward infrastructure,low quality of employees,limited management level,lack of domestic demand for tourism,and large differences between the peak seasons.In view of the above problems,this paper proposes to take multiple measures to promote the development of leisure agriculture and rural tourism;optimize the three-product integration model,add new motivation for leisure agriculture development;strengthen science education,adhere to innovative technology to lead the development path;strengthen infrastructure construction To provide solutions for the development ofleisure agriculture and other measures to solve it.