Research On The Improvement Of Capital Operation Efficiency Of SX Company

While the full advent of the big data era has brought opportunities and possibilities to related enterprises involved in the big data business,it also proposed competition and challenges to them.Under such a market environment with fierce competition,it is no easy job for the enterprises to seek survival,development and profits merely relying on themselves and the traditional business service mode.It is easy to find that the development and expanding of excellent big enterprises at home and abroad are inseparable with the effective application of capital management,without exception.Therefore,capital management has become the essential path for enterprises to realize resource integration.Having realized the importance of capital management to enterprises,more and more domestic enterprises have included capital management into the scope of their enterprise strategic management.Based on capital operation management theory,financial analysis theory,Du Pont analysis method?PEST analysis method?SWOT analysis method,this paper takes the listed company SX,which is the earliest domestic company participating in informatization construction and involving big data business,as an example to study the status quo and problems of its capital operation and put forward countermeasures to improve SX company's capital operation efficiency.Firstly,it introduces the business overview and capital operation status of SX company.Then,by applying the literature reviewing method,the comparative analysis method in combination with historical analysis,as well as the integration of analysis and synthesis,the main financial statements and important financial indicators of SX company in the past three years are analyzed and compared,so as to comprehensively look into the existing problems of SX company's capital operation and analyze the reasons.Countermeasures for improving SX company's capital operation are put forward based on the current capital operation in SX company: SX company should carry out the professional construction at the management level,optimize its capital structure,accelerate the capital operation turnover and improve its investment and financing decision-making.At the same time,this paper further proposes the safeguard measures to improve the efficiency of SX company's capital operation strategy.Based on the analysis of related scientific theories and historical data,this paper draws the countermeasures and guarantee schemes for improving SX company's capital operation efficiency,thereby providing a reference for SX Company's sustainable development.SX company leads and promotes the development of China's information industry process and information service industry with business models and technology service product innovation,and helps reshape industrial values and support the mission of the construction of “digital China” by innovating and upgrading the industries on a data basis.The significance of the exploration analysis in this paper on SX company's capital management strategies exceeds the company level.