Comprehensive Budget Management Study Of Group Corporation Under Strategic Orientation

Companies with lofty ideals will formulate excellent strategies.However,the key to a company's success or failure is not how good the strategy is,but the implementation of the strategy.In the implementation of the strategy,one of the most important tools is comprehensive budget management.Comprehensive budget management can forecast and plan the future business activities and financial activities of enterprises,supervise and analyze the implementation of business activities,guide the improvement and adjustment of business activities,and then promote enterprises to achieve strategic management objectives.However,many budget books and documents only focus on explaining the process of budget preparation,so that budget management only stays in the stage of financial accounting and analysis;in practice,many group companies pay too much attention to short-term operation,budget management is profit-oriented,and budget preparation is the starting point of budget management,which only pays attention to budget preparation and neglects budget implementation and evaluation,budget management and war.Slightly disjointed,can not provide more impetus for promoting the strategic development of the group.On the basis of the relevant theoretical research,this paper elaborates the comprehensive budget management system under the strategic guidance in detail,and takes the budget management case of A Home Group Company as the research object,summarizes the successful experience of its budget management,affirms that the comprehensive budget management makes A Home Group Company operate efficiently,and contributes to the company's growth and sustainable profit growth.This paper points out the problems existing in the comprehensive budget management and puts forward suggestions for improvement and promotion,and finally draws a conclusion.Comprehensive budget management must break through the fixed thinking of pursuing only short-term profit target,neglecting long-term development of enterprises,insisting on the guidance of strategic objectives,combining short-term development with long-term development,in order to make comprehensive budget management revitalize vitality.Strategies should not be confined to the group level.The middle level of subsidiaries only regards budgeting as an assessment game.The grass-roots employees are not clear about the strategy of the group company and the budgetary positioning of the unit.Strategies must be implemented at the grass-roots level.The setting of budgetary objectives and the evaluation of budgets should be based on strategic objectives,and financial indicators such as profits should not be paid attention to only.At the same time,we should establish a sound budget organization structure,mobilize all staff to participate in the budget and implement the budget,and effectively guarantee the realization of strategic objectives.