Research On The Tourism Development Model Of Yunhe Ancient Town Based On The Perspective Of Space Production

With the successful application for the world heritage of the grand canal,the historic and cultural towns along the canal become one of the important research objects of canal tourism.The tourism research of the ancient town of the canal includes not only the protection and inheritance of the cultural context at the vertical level,but also the exploration of the ecology and reproduction of tourism space in the process of cultural space evolution.Space is not only a vessel and a medium for material production,but also a vessel for social relations and cultural evolution.With the intervention of capital and driven by external forces,the tourism spatial structure of the ancient town of the canal is constantly adjustedBased on the perspective of tourism spatial production,this study takes Shao Bo ancient town as an example and applies qualitative research such as field survey,questionnaire and in-depth interview as well as quantitative analysis such as mathematical statistics.Firstly,according to the influence of the grand canal on Shao Bo ancient town,the spatial evolution process of Shao Bo ancient town is divided into four stages:the establishment of new China before the founding of new China,the reform and opening up,the reform and opening up to now and the later world heritage era.Secondly,according to the background of tourism development,the spatial form of the construction of Shao Bo ancient town is reconstructed,which is divided into the expanded physical-geographical space,the mixed socio-economic space and the integrated culture-psychological space.Thirdly,on the basis of field survey,using the statistical software SPSS 23.0 and AMOS 24.0,the social space rights and interests perception of tourists and aborigines under the background of spatial production in Shao Bo ancient tourist destination was statistically analyzed and processed.Through exploratory factor analysis and confirmatory factor analysis,this paper studies the social space perceived rights model of tourists and residents.Then,according to the AHP method,the author makes a comparative measurement and evaluation on the perception of the spatial rights and interests of the indigenous people and tourists of different interests in space production.Finally,based on the analysis of the relationship between the power subjects in the process of tourism space production,this paper puts forward the adjustment mode and optimization strategy for the tourism development of Shao Bo ancient town.The research shows that:(1)In the context of the later world heritage era,the spatial production of Shao Bo ancient town is closely related to the evolution of canal function,and the change of material space of Shao Bo ancient town is represented by further expansion and gradually replaced by tourism space.The social space is manifested as the injection of foreign capital,encroach upon the living space of the aborigines,and gradually strengthen the social mobility;The spiritual space is further merged by foreign cultures,and the commercialization of ancient towns is becoming more concentrated.(2)The aborigines are in a weak experience state in terms of tourism development evaluation,cultural orientation and other dimensions.The aborigines are increasingly deprived of their space rights and interests,and their space rights and interests are not fully enjoyed.(3)Tourists have a poor sense of experience of the overall environmental dimension.Shao Bo’s canal meme has not penetrated into tourism development,and the tourism development mode needs to be adjusted.In this paper,it is proposed that adjusting the relationship between the rights and interests of the subjects of space production power,optimizing the tourism development model of the ancient town of the canal and promoting the space rights and interests of the aborigines are the main measures to adjust the tourism development model of ancient town.The canal culture is the core attraction of the tourism development of the ancient town of the canal,and the protection of the living state of the culture is beneficial to meet the two-way rights and interests of the aborigines and tourists.Establishing the tourism development mode guided by government decision is a reasonable mode to regulate and control the interest balance of the main body of spatial production power in the ancient town of the Canal at the present stage.