Research On The Accounting Model Of Internet-based Financial Enterprises

With the development of high tech industry based on the Internet since the twenty-first century,the Internet technology,such as big data,sensing technology,networking and cloud technology,have gradually appeared,related with each other and penetrated into the traditional economic domain,which has caused tremendous changes.As a product of the DT era,the Internet finance appeared because of the so-called "cross chain" phenomenon that is the integration of the Internet innovation value chain and financial industry chain,and it has the features that connect everything under the ecological environment and show respect for the humanity in the people-oriented economy.The traditional financial accounting system is based on the economic entities such as industry,agriculture,etc.In this case,we have a simple enterprise,a clear economic structure but a mechanical accounting model.The arrival of the Internet 2.0 has blurred the boundaries of enterprises,with a new industrial structure without a clear center;expanded the category of profit,which has created a diverse ecological atmosphere covering economy,society and environment;innovated the accounting process,leading to an era enjoying information explosion with economic activities widely relied on data.Obviously,if we still work under the traditional financial accounting model,we cannot meet the needs of economic development in the new era.Therefore,in order to reflect more truly and fairly the financial condition and operating results of Internet financial enterprises,it is necessary to have the accounting model deconstructed and reorganized,which completes the successful transformation of the accounting system.Beginning from the discussion of the logical starting point,this paper establishes a theoretical framework of the finance according to the times through comparative analysis.It also expounds the influence of the origin,development,characteristics of the Internet on the current accounting system based on literature reviews from home and abroad.It combs the historical logic of the evolution of the elements of the accounting model in the Internet financial enterprises under today's background and describes the specific meaning of the accounting objects,targets,assumptions,information and confirmation reports.Finally,with practice,it studies Ali's financial system to verify the innovation and applicability of the new accounting model to complete the research of building the accounting model under the Internet financial system from dual perspectives.