Research On The Marketization Reform Of China's Auto Insurance Rate Under The Background Of Big Data Application

In recent years,with the continuous surge of the Internet wave and the maturity of big data technology,insurance technology is increasingly helping the development of the insurance market.Under such a background,the auto insurance rate is carried out with the help of big data.Market-oriented reforms have also emerged.In the past,the formulation of auto insurance rates was more from the perspective of the car.For example,from the previous year's driving vehicle accident record,whether the vehicle is used for operation or non-operation,the risk factors of the motor vehicle model,etc.The premium paid.The auto insurance rate for paying a strong insurance is relatively simple and fixed relative to the rate of commercial insurance.It is unable to achieve the purpose of differentiated pricing,and it cannot meet the individualized needs of different regions and different groups of people.It is more accurate to use the big data technology to analyze the massive driving data and other information to set the differentiated rate.This will also turn the traditional auto insurance rate development into a high-end and intelligent direction,which will also make the entire auto insurance market more perfect.With the diversification,the “Car Insurance Points” launched by Ant Financial Insurance Technology Lab further indicates the arrival of the era of auto insurance reform in the era of big data in the Internet era.This paper is divided into five parts.The first part takes the "car insurance" introduced by Ant Financial as an example,which leads to the innovative application of big data technology in the market-oriented reform of auto insurance rates,and in-depth analysis of the case,highlighting the big data Core strengths and the wave of reforms initiated by insurance technology.In the second part,from the increasingly strong demands of the public,the pressure of the transformation of the insurance industry,and the changes of the external environment,the necessity of the reform of China's commercial vehicle fees in the context of big data application is obtained.From the maturity of the insurance market and the improvement of industry supervision As well as the preparation of industry technology and the perspective of national policy,its feasibility is demonstrated.In the third part,through in-depth analysis of the difficulties faced by Chinese insurance companies in the current context,the development of China's insurance market is not mature enough.The collection of specific data required by China's existing technology for auto insurance is not accurate enough.Insurance products cannot meet the diverse needs of customers.The fourth part draws useful experience and lessons from the exploration of auto insurance rate reform under the application of data in developed countries.The fifth part puts forward the solution applicable to China by thinking about the problems existing in the application of big data in China to the reform of commercial vehicles and the reference to the excellent experience of foreign advanced regions.How to vigorously reform the opportunities in the wind and the waves has become the challenge facing China's auto insurance market at this stage,making good use of the spring breeze of big data technology,so that more benefits can be returned to the public.