Research On The Entrepreneurial Strategy Of FT's Medical Imaging Cloud Platform Project

Since the discovery of X-ray in 1895,medical imaging has become an important diagnostic and therapeutic tool,and promotes the progress of human medicine.However,with the traditional technology,the use of images is in a very extensive state.The value of data cannot be brought into full play.With the advancement of computer and data technology,people can use the most advanced research results to re-mine the depth value of images,innovate the application mode of images,and solve the medical problems.In this context,medical imaging has achieved unprecedented development and more and more enterprises begin to develop medical imaging.The management of entrepreneurial strategy plays a key role in the process of medical imaging enterprises' entrepreneurship.As a medical imaging industry,FT Company set foot in this industry early,so its entrepreneurial strategy is worth studying and learning.Under this background,based on the theory of entrepreneurial strategy,this paper makes a thorough and comprehensive analysis of the medical image cloud platform project of FT Company.First,it analyzes the current situation and existing problems of the medical image cloud platform project of FT Company.Second,it analyzes the entrepreneurial environment of the medical image cloud platform project of FT Company using PEST analysis methods.According to strategic objectives,entrepreneurial opportunities,resources and capabilities,the strategic model suitable for its rapid development is put forward to improve the theoretical and practical nature of strategic analysis.The results of this paper can bring some enlightenment for other medical imaging enterprises.First,enterprises need to select entrepreneurial strategies combining with external environment and internal advantages.Second,enterprises should pay attention to the cultivation of core competitiveness,which is a core content of strategic management.Third,enterprises need to adjust the goal of entrepreneurship to meet market demand.Fourth,enterprises need to adjust their strategies reasonably according to the different stages and circumstances of entrepreneurship.