Research On Financing Strategy Of Inner Mongolia Jinyu Group

INNER MONGOLIA JINYU GROUP is a listed company of animal vaccine production sales,real estate development and sale as the main industry diversification.It had try and exploration many times in financing mode and channels,and got many necessary funds,provided funds for expand the scale ofproduction,preemption market opportunities.Because of the company financing strategy is not clear,financing activities are based on the experience,lack of overall planning and sustainable development train of thought,mode is single,channel is narrow in recent years,restricted its further development.In addition,it is influenced by national macroeconomic regulation and control policy,limited in the financing,affected company with the expansion of the scale of industry.So research the present condition of INNER MONGOLIA JINYU GROUP financing is contribute to summarize its successful and failure experience,find out the factors of restricting the scale,and contribute to the realization of sustainable development strategy.The thesis introduces the topic of macroscopical and microcosmic background first,then writing purpose,research framework and methodology,for a better understanding of the basic content to lay a good foundation;Then introduces INNER MONGOLIA JINYU GROUP actual situation and financing present situation,and introduce the details of inside and outside source financing,and the unique of company financing under the background of diversified industrial,evaluate the effection of the main financing way;To analysis of the strengths and weaknesses of its financing environment,point out opportunities and challenges of its financing environment faced;Finally point out the suggestion of optimizing the future financing strategy.The thesis links the theory with practice,case of selected is authentic and reliable,through the methods of statistics,comparison,and induction,to analyze the information,summary by the problems encountered for combinative the process of INNER MONGOLIA JINYU GROUP in actual financing.By research the financing strategy of INNER MONGOLIA JINYU GROUP diversified industry financing strategy,offerred constructive opinion and suggestion,to provide capital guarantee for the company sustained development.