Analysis Of The Visual Language Characteristics Of Qiang Embroidery Patterns And Research On Design Transformation

The Qiang has a long history and culture,is an important part of the Chinese nation.In the thousands of years of history of China,as the crystallization of the wisdom of the Qiang people,Qiang embroidery,with its unique aesthetic language,shows the way of life,customs and ethnic customs of the ethnic group,which is an indispensable part of Qiang culture.In the information age,traditional Qiang embroidery patterns still have high aesthetic value.However,with some changes in the aesthetic taste of young audiences,the inheritance and development of Qiang embroidery patterns are inevitably impacted by modern culture.Therefore,how to make Qiang embroidery patterns continue to carry forward its excellent culture and conform to the trend of social development becomes a question worthy of discussion Question.Based on the inheritance and development of Qiang embroidery patterns,this paper analyzes the visual language characteristics of Qiang embroidery patterns from multiple perspectives,systematically summarizes the representative patterns in Qiang embroidery,discusses the common points between some Qiang embroidery patterns and modern design languages,and summarizes the geometric,abstract and quasi "pixel" patterns of Qiang embroidery The characteristics of visual language.Taking the practical application of Qiang cultural and creative products in modern life as an example,this paper analyzes the feasibility of the application and transformation of Qiang embroidery patterns in terms of their current situation,improvement and innovation,value and other aspects.Finally,combining with the author's personal cultural and creative product design practice,the application and transformation of cultural and creative design of Qiang embroidery patterns are tried and explored.The analysis and interpretation of the visual language features of Qiang embroidery patterns and the application practice of cultural and creative products not only play a positive role in promoting the development of traditional folk crafts,but also inject vitality into modern design and build a bridge between traditional culture and modern art.