Performance Analysis Of Mergers And Acquisitions Of Home Appliance Companies

The growth of enterprises is mainly through two ways,one is endogenous growth,and gradually expands its scale through its own accumulation;The other is exogenous growth,which is rapidly expanding through external mergers and acquisitions.With the development of the Chinese economy and the corporate become stronger and stronger,M&A has become an important means for Chinese enterprises to expand rapidly and become bigger and stronger.In the macroeconomic context of economic marketization and globalization,exogenous growth characterized by mergers and acquisitions has obvious comparative advantages over endogenous growth characterized by accumulation:horizontal mergers and acquisitions can form economies of scale,and vertical mergers and acquisitions can form synergies.Mixed M&A can achieve multiple management,reduce transaction cost and balance the risk of expansion to form a comprehensive effect;In addition,M&A can also play the role of tax credit to save cash flow,improve the capital market value discovery function,and achieve capital market securitization arbitrage and other functions.In the face of the complex economic situation at home and abroad,Chinese government has made great efforts to look at the situation from a long-term perspective,and has proposed and promoted supply-side reforms with the main features of "decapacity,destocking,de-leveraging,reducing costs,and making up for shortcomings".In order to realize the purpose of adjusting the economic structure,optimizing the allocation of factors,and improving the quality of growth;In view of the economic foundation,the Eleventh Plenary Session proposed and promoted the reform of mixed ownership,raised the mixed ownership economy to the basic economic system,and "implemented a basic economic system in which public ownership is the main body and a variety of ownership economies develop together,"in order to achieve the strength of state-owned enterprises.Overlay the vitality of the people and enterprises.To implement strategic deployment government strategies and promote the good and fast development of China’s economy,mergers and acquisitions are undoubtedly important means of realization and reform.At present,the low value of assets in the capital market provides a rare window for corporate mergers and acquisitions.Therefore,it is of great practical significance to study corporate mergers and acquisitions in this context.This article tries to provide some reference for the above problems through the analysis of the macro environment and present situation of M&A under the current environment of our country.This paper introduces the basic theory,motivation,performance evaluation and characteristics of mergers and acquisitions at the theoretical level.Secondly,it analyzes the macro environment and current situation of private enterprises carrying out mergers and acquisitions under the current environment in China.This paper analyzes the motivation of M&A s in multiple dimensions,and then,based on the event research method and financial index method,makes an in-depth analysis of the performance before and after M&A.Finally,It has launched a follow-up outlook on the case of mergers and acquisitions in Midea.Through mergers and acquisitions,Midea has promoted the extension and renewal of its own corporate value chain,entered the field of artificial intelligence in the future,and implemented the group’s global development strategy.The era of intelligence is approaching,and the Kuka Group has already acquired the key elements to adapt to the "Industrial 4.0 era".After the completion of mergers and acquisitions,Midea should make full use of this opportunity to realize the intellectualization of enterprise production and pass the group’s own"Smart-Housewares" strategy.We will continuously enhance the scientific and technological value added of enterprises ’household products,open up the access to network marketing through the "Smart logistics" strategy,maximize the synergies in the strategic layout,and enhance the international competitiveness of the Midea,corporate innovation,and development vitality.