Research On The Distribution Strategy Offitness Nutrition Meals Of WK Company

With the continuous development of modern society,people's material and cultural level increases,fitness has become an indispensable part of People's Daily life,and the development of the fitness meal also gradually into the line of sight of everyday people,fitness meal can not only help people to get enough nutrients to safeguard the needs of the body,at the same time can be achieved in dining at the same time reduce calorie intake,promote muscle growth,accelerate the consumption of fat decomposition to satisfy the needs of fitness bodybuilding.Located in changchun city,jilin province,WK company is a comprehensive company specializing in fitness nutrition meals,nutrition intake consultation and fitness guidance.Because fitness protein in the initial stage in our country,especially in northern city,so many fitness companies in changchun city and the related catering companies want to dabble in this field,and obtain their rightful position in the market,and fitness nutrient food for consumption market of changchun city belongs to the emerging industries,have not form the scale of operation,WK company a how to break through in this situation,do their own product development at the same time make corresponding marketing solutions,and match the design and marketing model of logistics distribution strategy,make the city of changchun consumers to eat more convenient and faster to WK company a fitness feeding,This is now the most important issue.This article through to WK company fitness feeding distribution strategy for a corresponding analysis,analyzed the fitness meal in changchun city development situation,WK fitness a meal in changchun city of feasibility analysis,and the characteristics of the WK fitness a meal,etc.,draw lessons from the successful experience of the mature related enterprises at home and abroad,the design is suitable for WK distribution strategy of company a,has great promotion on WK of company a's own development value,also has the certain enlightenment on the same type of domestic enterprises.This article through to WK fitness feeding a distribution services for research,analyzes the WK fitness a feeding environment and current distribution have encountered difficulties,advantages,etc.,in the process of from WK company actual situation,a combination of the objective environment of company,find WK fitness feeding a distribution strategy,to adapt it to the changchun city fitness feeding the demand of the consumer market,the role of the company's core competitiveness.