| Sales branch is one part of the company,the main responsibility is the connection of user and company.The manufactures put great importance to its sales channel,they want to expand radiation range of the sales branch and improve the efficiency of operation of sales channel.The case of this paper is Wuhan branch of HT company,which is one of the best branch of HT on sales.Wuhan branch can provide much reference value for other sales-branch.The paper is divided into four parts.The firs part is the introduction of the theoretical origin and the realistic significance on writing,and the thinking method;The second part is the analysis of the paper case in detail,which is from the present situation of management in Wuhan branch,then the analysis of the problem of performance on staff,and the analysis of the causes of the problem,this part is the mainly analysis of problem;The third part is the solution for the problem of performance of management in Wuhan branch,for the best choice is Management By Objective,which can expand the sales' willingness on the market and help sales to focus their object clearly;On the other hand,it can also help after-sales service person to emphasize the feelings of customer.The fourth part introduce the safe-guard measure of implementing the Management By Objective,as well as the new exploration of the implement in Wuhan branch.This paper focuses on the evaluation by Management By Objective,and optimizes the annual KPI assessment program.It divides the development objective of the organization from every level,so it can be in combination with staff's target and organization development,and mobilize everyone's enthusiasm.The examination is the guiding for every person in working.However,every method has its advantages and disadvantages,that is the application of methodology.Every assessment we use is to solve the main problem of the organization,it is impossible to solve all the problems.The company can face different problem in various stages,we should choice dynamic methods to deal with it. |