Research On The Influence Mechanism Of Charismatic Leadership On Employee's Knowledge Sharing Behavior

In the current dynamic economic environment,the importance of knowledge has become increasingly prominent and has become one of the determinants of the competitive advantage of enterprises.As the core of knowledge management activities,knowledge sharing can effectively increase the knowledge stock of enterprises,improve the learning ability and innovation ability of enterprises,and help enterprises to cope better with the market change.However,the enthusiasm of knowledge sharing among employees is not high,and knowledge has not been best utilized to reach optimal allocation.It is urgent for the leaders to guide the staff correctly.Charismatic leaders can establish strong emotional attachment with their employees by generating the common vision and setting the model,then encourage employees to internalize organizational goals and values into their own pursuits,so as to motivate employees to produce knowledge sharing behaviors that are conducive to organizational development.Therefore,the paper focuses on the relationship between charismatic leadership and employee's knowledge sharing behavior,and examines the mediating role of organizational identification.At the same time,individual behavior will also be influenced by the social and cultural context.The paper takes face need as the moderating variable,exploring the influence of two dimensions(desire to gain face and fear of losing face)on the relationship between charismatic leadership and employee's knowledge sharing behavior.In order to verify the research hypothesis,the paper takes the knowledge-workers in the enterprise as the respondents,and collects 253 valid questionnaires by issuing network questionnaires.Using SPSS statistical software to test the scale,the result shows that the scale used in the questionnaire has good reliability and validity.The descriptive statistics analysis,correlation analysis and regression analysis are carried out.The results of empirical analysis show that charismatic leadership had a significantly positive impact on employee's knowledge sharing behavior and its dimensions.And the influence of charismatic leadership on tacit knowledge sharing behavior is slightly higher than that on explicit knowledge sharing behavior.Organizational identification plays a partial mediating role between charismatic leadership and employee's knowledge sharing behavior(including its dimensions).Face need plays a moderating role between charismatic leadership and employee's knowledge sharing behavior(including its dimensions).When the employee desires to gain face,the positive influence of charismatic leadership on employee's knowledge sharing behavior will be weakened;when the employee is scared to lose face,the positive influence of charismatic leadership on employee's knowledge sharing behavior will also be weakened.Finally,the paper suggests that the organization should enhance the enthusiasm of employee to share knowledge from three aspects: leadership style,organizational identification and employee's face need.The enterprise should pay attention to the selection and training of the charismatic leader,help the manager transform leadership style,promote manager's personal charm to win employees' identification and follow.Choose the employees who match the organizational value to enter the enterprise,build the career development channel for the employees,care for the employees' vital interests from details,give the employees' work autonomy and discourse power.The above measures can enhance the employees' organizational identity from multiple angles,thereby urging the employees to share knowledge for the development of the organization.What's more,the enterprise should pay attention to the staffs' face needs and take targeted measures to motivate and manage the employees.