Cold Chain Physical Distribution Management Research Of Xinjiang Tian Run Dairy Company Limited By Share

With the rapid development of the economic era,the increasing escalation of science and technology,the improvement of people's living standards and the improvement of health awareness,people's demands for the quality and safety of dairy products and the freshness of products are also increasing.Therefore,the creation of a complete set of Dairy cold chain logistics system not only helps safeguard the quality of dairy products,but also provides a reference for dairy cold chain logistics.Xinjiang is the largest breeding base for animal husbandry in the country.The development of the dairy product industry chain has become the pillar industry driving the agricultural economy of Xinjiang.The full supply of dairy products and the processing of dairy products have given Xinjiang a study on the cold chain logistics of dairy products.There is more responsibility.Xinjiang Tianrun Dairy Co.,Ltd.,as the leading enterprise in the dairy industry of the 12 th division of Xinjiang BingTuan,provides safe,green,and environmentally friendly dairy products for the indigenous residents of Xinjiang as well as the whole nation,and researches and applications dairy cold chain logistics.It is particularly important.This article puts forward related research on the basis of summarizing and summarizing previous researches.Under the supply chain environment,how dairy products companies do the whole process of product cold chain,guarantee product quality and safety,hopes to pass the cold chain logistics of Tianrun dairy industry.The combing of all aspects,in order to improve the company's attention to the entire product cold chain,to strengthen the investment in cold chain storage hardware facilities,the introduction of training cold-chain logistics professionals,improve the supply chain environment,the various aspects of organizational capabilities,and improve with third parties The cold chain logistics coordination ability expands product sales on the premise of ensuring product quality and safety,and is highly recognized by consumers.This article first introduces the current situation of dairy cold chain logistics at home and abroad,and then summarizes its related theories.On the basis of related theories,Tianrun Dairy Co.,Ltd.conducts a comprehensive and detailed introduction on the operation status,product structure,personnel structure,business scope,and distribution plans;it starts from the five links of procurement,transportation,production storage and circulation.The dairy cold chain logistics was analyzed.Tianrun Dairy Industry Co.,Ltd.,as the leading company of the 12 th Division of the Corps,has developed rapidly,but there are still some problems in the coordinated protection of the product cold chain logistics.The specific performance in the supply chain environment,enterprises in the cold chain storage,third-party cold chain logistics There are some problems in distribution and cold chain sales.These problems have greatly constrained the development of Tianrun Dairy.Therefore,the research content of this paper is to combine enterprise quality management and supply chain management to explore the application research of cold chain logistics management of enterprise products in Tianrun Dairy Company.Through a series of analysis,this study draws the following conclusion: In the face of fierce competition in the dairy products market,Tianrun Dairy Co.,Ltd.wants to take a certain position in the market and must pay more attention to the cold chain logistics.A comprehensive assessment of the safety of dairy products in all aspects of the entire supply chain system of logistics is considered as the lifeline of the company's development,and from its own point of view,detailed control standards,improved software and hardware facilities,and improved daily management and other The optimization measures in the aspect ensure the quality and safety of production distribution and sales links.In the cooperation relationship with third-party cold-chain logistics companies,Tianrun Dairy must strengthen the communication and coordination capabilities with third-party cold-chain logistics,and it must be equipped with professional cold-chain logistics talents.It can be used in every distribution link of cold-chain logistics.It plays a role in the supervision of third-party cold chain logistics and provides professional guidance.This article is a research article focusing on the practice guidance of Tianrun Dairy.It hopes to benefit the management of cold chain logistics of Tianrun Dairy and other dairy products companies,so as to promote the enterprises to further improve the successful establishment of the cold chain logistics system.To a certain extent,promote the healthy development of the dairy industry.