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Research On The Operation Mode Optimization Of A Home Appliance Accessories Enterprise Based On Supply Chain Management

Posted on:2019-01-27Degree:MasterType:Thesis
Country:ChinaCandidate:Q WuFull Text:PDF
GTID:2429330566483179Subject:MBA major
Abstract/Summary:PDF Full Text Request
Small micro enterprises as China's emerging on the market,and has great vitality,on the other side has some instability enterprise in the process of continuous development,facing the fierce competition among enterprises began to slowly realize that want to stable position in the market,to constantly improve the level in all aspects of the enterprise.Small micro enterprise in our country in recent years,therefore,to continually promote the development of enterprises begin to focus on the enhancement enterprise competitiveness from the enterprise internal improve their level,its most important method is through the supply chain management,with the development of the Internet economy,many enterprises begin to realize the importance of the use of supply chain management to promote enterprise mode,and realize the traditional management mode is not conducive to the development of the enterprise,gradually began to actively set about implementing supply chain management of the enterprise,to clear the enterprise positioning,design suitable for the development of the enterprise supply chain management content,in order to change the way businesses operation,so as to promote the development of enterprises.This paper,taking a home appliance accessories enterprise in guangdong as a case,through the empirical analysis,literature research methods to the enterprise how to promote enterprise operation mode by the implementation of supply chain management mode,the enterprises are faced with the problem before the operation mode optimization,trouble analysis,found that enterprises faced in the process of implementing supply chain management problems,to solve the problem as a starting point,analysis of enterprise in the process of implementing supply chain management,through the implementation of supply chain management concept,product positioning,the improvement of the logistics system,the node enterprises management,the optimization of organizational structure,information integration and the setting up enterprise good image,eventually to promote enterprises to positioning,and thus for the ultimate goal of operation mode optimization.Article also learn from the success has been through the supply chain management to promote the success of enterprise reform,optimization,analysis of such enterprises in the process of implementing supply chain management,how to use effective management and communication of each node enterprises,ultimately promote supply chain each link circulating,promote the effective implementation of supply chain management,in order to in this article,can help the small micro enterprises in our country in the face of fierce market competition,how to through the effective implementation of supply chain management,to help enterprises toclear positioning,so as to promote the operation mode optimization.This paper is divided into six parts.The first chapter introduces the research background,significance and research methods of the paper,and explains the research contents and ideas of this paper.The second chapter introduces the related theoretical concepts of this paper and provides a theoretical overview for the supply chain,supply chain management,operation mode optimization and other related concepts.The third chapter from the management concept,organization structure,logistics,information flow and the effect of the credit system to introduce China's small micro enterprises to implement supply chain management,clear small micro enterprise in the process of design and implementation of supply chain management deficiencies,to solve the problem and found the problem.The fourth chapter mainly introduces some home appliance accessories enterprise in Guangdong province,getting operation mode optimizatin rely on the implementation of supply chain management,promote the improvement of the enterprise organization structure and combined closely with the nodal enterprises of the supply chain,and to rely on the effective implementation of supply chain management to promote enterprise has been clear about the development direction and trend,thus to promote the enterprise operation mode optimizatin.The fifth chapter combined effect on our country's small micro enterprise supply chain management implementation of unfavorable factors and Guangdong some appliance accessories enterprise successful implementation of supply chain management of actual case,case as the cornerstone problem oriented,analysis our country small micro enterprise should be how to effectively implement supply chain management,and expounds the effective supply chain management mode on how to promote enterprise.The conclusions are summarized in this paper.
Keywords/Search Tags:Supply chain management, Operation mode optimization, Small and micro businesses
PDF Full Text Request
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