Research On The Design Method Of Social Experience For Online Game Players

With the increasing expansion of the social trend of online game products,the interpersonal communication and interaction of game players has become an urgent need of online game experience.As we all know,a good social interaction design of online games can make game players enjoy the game and get a better social experience.However,due to the complexity of the social context of online games,how to build a social experience design method of mutual trust and emotional exchange between players,in order to avoid the lack of social experience of players,has become the current thinking of academia and industry.This paper focuses on the theories of group de individualization,behavior and attitude influence,and intimacy promotion in social psychology,deeply analyzes the social psychological characteristics of players in online games,re examines the needs of players and game design in the context of game socialization,summarizes the game design elements related to social experience,and finally puts forward the social experience of online games In order to provide theoretical guidance for social experience design of online games.First of all,we fully compare and analyze the social psychology of the players in the online games,to clarify the game behavior dominated by different social psychology,and then put forward the psychological characteristics of the social initiative promotion of online games;the scale of the players changes the responsibility distribution;the interaction mode determines the interpersonal relationship and so on.Secondly,in-depth study of the social experience design needs of online games,respectively describe,define and deepen the flow experience needs,confrontation experience needs and immersion experience needs in the field of online game entertainment;the acquisition needs of interpersonal emotions in the field of online game social interaction and the maintenance needs of social environment;and the information transmission,content dissemination and game consumption in the field of interactive functions Availability and ease of use requirements.Then,based on the above characteristics and needs analysis,the paper combs the elements of social experience in online games,namely social self construction,social interaction behavior,social interaction interface and other game design elements,and analyzes its impact on the social experience of players.Finally,according to the psychological characteristics of the players in the social interaction of online games,aiming at the design elements that affect the social experience,this paper puts forward the design methods of social identity establishment,social interaction mechanism balance,game communication tool setting,and game social interface interaction,so as to improve the emotional release and game entertainment in social interaction.