| With the rapid development of China,the ride-hailing industry is booming.It greatly facilitates traffic efficiency,alleviating urban traffic pressure,and creating a large number of jobs.It is a typical representative of sharing economy with the environment of "Internet+",thus it has a very positive significance for social development.However,with the occurrence of ride-hailing illegal operation and several vicious murders of passengers by drivers,the safety and legality of ride-hailing have aroused great concern of the society.In the public panic,the ride-hailing industry is facing a cold winter.Today,the sharing economy is strongly advocated by the state.The media should report facts objectively,make rational news comments and try to alleviate social panic.At the same time,the mass media should urge the ride-hailing platform to strengthen the standardized management,affirm the value and significance of sharing economy,and create a good industrial development environment.Among them,the network media has obvious functions and advantages in reporting and guiding public opinion.This article uses the web crawler data miner to capture the news on Sina.com from September 1st,2017 to August 31 st,2018.Based on the framework theory,SPSS statistical analysis is used to analyze the samples in three levels: high,medium and low.Therefore,we found the problems of the online media network report and tried to propose optimization measures and suggestions.From the results,in the high-level aspect,the theme is unbalanced,mainly about regulation;in the middle level,the official media is the main source of information,while the ride-hailing platform is aphasic.The behavior of drivers shows the identity of the perpetrator;in the low level,keywords and reporting tend to be negative,and multimedia reporting forms are inadequately used.In view of the above problems,this paper puts forward three solutions: insisting on the professionalism of news reporting,enhancing Sina's news screening and editing ability,and actively setting issues to enhance the interaction of audience participation. |
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