Visual Connotation And Emotional Expression Of Contemporary Internet Expressions

Network expression is a kind of symbol used to express one's emotions when people communicate in the virtual environment of the network.Since its birth,it has been widely popular in the Internet,especially in instant messaging software because of its simple,vivid and easy to spread.Nowadays,people's daily life is increasingly dependent on vision,and modern culture is becoming more and more visual,forming a new visual culture.The rise of various emerging media on the Internet expands the space of visual culture communication,as a new type of visual symbol,the network expression conforms to the current era of image reading and the development of visual culture.,it has also become a new field of visual culture communication.In addition,the creation of network expression itself is for emotional transmission and expression.Therefore,this article combines visual culture with network emoticons to study the expression of the network and its emotional expression from the perspective of visual communication.This study is divided into five parts.The first part shortly introduces the purpose and significance of the topic,domestic and foreign studies on visual culture and network expression,and basic theory of visual culture.The second part is the analysis of the visual characteristics of the network expression.Through the changes in the visual form of the network expression,it summarizes three characteristics of visual communication: dynamic realistic,combination of pictures and words,decentralization and fragmentation.The third part uses the visual culture theory to explain the visual connotation of the network expression communication,and analyzes the meaning of the network expression.The fourth part mainly researches how to express emotion by using various visual information from the aspects of text,color,image and animation,and summarizes the emotional cues of network expression.The last part sums up a series of problems in the visual communication of network expression and puts forward some suggestions for the standardization.