Research Under Weibo Sight Of Public Opinion Analysis Solution

With the rise of social media platform in the Web2.0 era,more and more user-generated content floods the entire internet,everyone is both a producer of content and a consumer of information.Interactive forms of change and simplicity makes the social platform become an important source of public obtaining and consuming information,but also an important channel for people to express their views.In particular,Sina microblogging as the representative of the short text information publish platform,combining the content and SNS,with the short text and high frequency and spread fast features have changed the network information sharing and dissemination to a large extension.The attention and forwarding function,which makes the users link closely,makes the social and information dissemination more convenient.Public opinion,Wikipedia defines it as that most people's wishes and aspirations and ideas or social concentration or the common point of view,which the earliest appeared in the 17th century,by John Locke in the book "An Essay Concerning Human Understanding" in the political policy involved in the need to consider the importance of public opinion.The term appears in a large number of political literature,including immigration issues,election issues and the development of government-related policies.With the rise of social network,the network has become a domestic and international major events when the network public opinion distribution center.Take the Sina microblogging for example,when the social hot events occur,the user through the publication,commenting and forwarding,expressed their views on the incident and opinions directly or indirectly,with the participation of massive users,the formation of microblogging hot topic.Massive users participate in the formation of hot topics,not only contains the actual information,but also convey the user's feelings and opinionsThe change of information sharing and communication mode of microblogging makes the network filled with massive information,how to use computer technology,artificial intelligence technology and machine learning algorithm,the microblogging hot topic of public opinion information for effective analysis and mining into a new study Hot spots.In this paper,Sina microblogging as a field of vision selected a specific microblogging topic-"Public entrepreneurship Peoples innovation",put forward a specific microblogging topic of public opinion analysis system framework,and based on the system framework to provide microblogging text analysis related technology solutions,mining microblogging users of public opinion information.How to extract the keywords,how to cluster the Chinese text analysis to obtain a typical microblogging,how to microblogging text theme modeling,is the focus of this paper public opinion analysis solutions.For a specific topic,take "public entrepreneurship innovation" as an example,this paper puts forward the framework of public opinion analysis system,which is divided into three stages:public opinion data acquisition,public opinion information organization,public opinion text processing and public opinion analysis.In the stage of public opinion data acquisition,we provide two kinds of acquisition programs,including microblogging open platform API interface acquisition and the use of network reptile technology acquisition;in the public opinion information organization stage,the text data formatting,retain the specific field attributes,unified data The use of Chinese text analysis technology and related machine learning algorithm,the Chinese microblogging document processing;in the public opinion results analysis stage,the use of distributed statistical summary method,combined with the microblogging document processing on the stage After the graphics results,extract the topic under the public opinion information.