Research On The Irrational Consumption Correction Of College Student From The Perspective Of Ideological Education

The report of the 19 th National Congress of the Communist Party of China pointed out: "Advocate a simple and modest,green and low-carbon lifestyle,and oppose extravagance and waste and unreasonable consumption." Consumption is a major issue in the field of people's livelihood,which is related to the people's food,clothing,housing and transportation.Consumption is also important factor and potential social driver to promote China's economic and social development.With the continuous deepening of reform and opening up and the acceleration of the process of economic globalization,the consumption of the people has undergone earth-shaking changes,from quantity to quality,from basic needs to individual needs,and so on.In general,the people's consumption habits and consumption values tend to rationality and benign development,there are also some unreasonable consumer behaviors and consumption habits that do not conform to the mainstream consumption values of the society.To a certain extent,it has an impact on the development of beautiful and harmonious Chinese society.College students are the first social force to lead the trend,and also the main group of people who drive consumption.It is also the mainstream consumer group after entering the society.However,because of own particularity,the consumption phenomenon of irrational consumption such as emotional consumption,comparison conspicuous consumption,and advanced luxury consumption exist in different degrees in colleges and universities.In order to guide contemporary college students to form rational consumption values and consumption habits,effectively prevent the spread of bad consumption in the society,carry forward the fine tradition of hard struggle,diligence and thrift,and make necessary corrections to the irrational consumption of college students,it is an important part of college ideological education.It is also an important part of forming a good campus consumption,and it is also an important way to promote the healthy growth of college students.This paper uses literature research method,questionnaire method,interview method,interdisciplinary research method to analyze the phenomenon,consequences and causes of irrational consumption of college students from the perspective of ideological education,and explores the subject,object,ring body,means of ideological education to correct,and then put forward countermeasures to correct the irrational consumption of college students: first,purify the social atmosphere and create a good consumption environment;second,strengthen the educational function of universities,give full play to the important role of ideological education;third,enhance self-education ability to firmly establish rational consumption values.