Research On The Continuous Learning Behavior Of Middle School Students In Mobile Learning APP

With the rapid development of information and communication technology(ICT),and in the recent years the persistent use behavior research of information systems,we can find that,the mobile learning(M-Learning)has gradually become a hot spot of academic attention.Whether college students or primary and secondary students will pursue more lightweight and fragmented education through mobile learning.The popularity of mobile learning will further promote the development of human society.The mobile learning APP is an application program for learning or teaching.The popularization of mobile learning depends not only on the function and performance of the mobile learning APP,but also on the continuous use of the user.First of all,this paper analyzed and summarized the current research status of mobile learning,the research status of domestic and foreign research on the continuous use of mobile learning users,and the research theory of the continuous use of information systems.We also researched the internal characteristics of information systems,user sentiment perception,social impact level,and other influence of willingness to use mobile learning.Based on the Bhattacherjee's information system continuous use model as the research model,and incorporates the information quality,system quality,and increased perceived cost,social impact,and task technology matching into the IS successful model,a mobile learning APP user's willingness to use model was constructed,and 16 research hypotheses were proposed accordingly.Secondly,the measurement items of the research variables referred to the domestic and foreign maturity scales.The research used back translation to ensure the accuracy of the measurement description in the questionnaire,and changed the description object of the measurement problem to the mobile learning APP.After that,a questionnaire was sent out from a high school student in Haikou City.The valid research data obtained through the questionnaire,which their reliability and validation were analyzed by SPSS statistical analysis software and Amos structural equation modeling software,and the theoretical model and research hypotheses proposed in this study were used structural equation modeling(SEM)toverify.Finally,through experiment results and analysis,the 16 research hypotheses mentioned in this study have been verified,further,the important factor was perceived usefulness among all the factors,and the following factor was satisfaction,perceived cost,task technology matching degree,system quality,social impact,information quality,expected confirmation respectively.Combing the research results adactual situation,this paper proposed four countermeasures or suggestions for the designers of educational applications to strengthen the continuous use behavior for mobile learning APP users.