Research On The Culture Communication Of Binyang Gunlong In The Background Of Modern Media

Different nationalities form different national cultures,among which the folk culture of ethnic minority areas is a good presentation,which reflects the uniqueness of folk culture.The spread of folk culture is dynamic and constantly evolving.The Binyang Gunlong Culture is a postcard for the local folk culture of Binyang to go to the world.The Binyang Dance Gun Dragon Activity is a highlight in postcards.It is a unique dragon dance sport that integrates entertainment,fitness and competition..In recent years,scholars have successively discussed this folk folk culture phenomenon and achieved many results.However,there is still room for further discussion.Located in the eastern part of Daming Mountain,Binyang County is deeply influenced by the original ecological dragon mother culture,which has greatly helped the inheritance and development of the gun dragon culture.It has fostered Binyang's unique lifestyle and customs,forming a colorful and colorful Binyang folk culture.However,due to the rapid development of the science and technology society and the impact and influence of foreign cultures,how to strengthen the communication of Binyang folk culture and improve the communication channels has become a very urgent task for us.With the promulgation of China's Intangible Cultural Heritage Law,the strategy of a strong cultural country and the implementation of a rural revitalization strategy,the development of national culture hasushered in a gratifying spring.To this end,we must further deepen the characteristics of folk culture,create a brand of gun dragon culture,continuously improve the cultural soft power of ethnic areas,and explore a contemporary communication idea of gun dragon culture.Combining with the background of modern media,it analyzes the status quo of gun dragon culture from various aspects,and collects the mainstream media and main channels of communication of local gun dragon culture through field research methods and interview methods,and the communication effect formed by its main mode of communication.Analysis of the advantages of communication,Binyang gun dragon culture has also repeatedly traveled abroad and exchanged with foreign folk culture to promote the spread and development of gun dragon culture.Of course,the spread of the gun dragon culture does not exist in isolation.The method of dissemination is not static.The conclusions drawn from the analysis are as follows:(1)The cultural communication of Binyang gunlong is mainly delayed by the infrastructure construction.(2)The inheritor of the gun dragon culture gradually disappears.(3)The content of the dissemination is large and not refined.(4)The communication channels are too monotonous.(5)The management of the artillery culture has a problem of blind spots.Therefore,in order to promote the better dissemination of the artillery culture,it is necessary not only to give full play to the responsibility and path breakthrough of the local media,give full play to the media's communication advantages,increase government support,and form a perfect artillery culture communication system.