Analysis And Research On Cultural Creativity Of Opening Ceremony Of 21st Century Olympic Games

Twenty-first Century is a new period of rapid development of creative economy.As one of the most influential events in the world,the Olympic Games have now become a large platform for cultural and creative display.These cultural and creative ideas have achieved great results.So,where do these ideas come from?How to do processing?How to implement it?This paper tries to comb the opening ceremonies of several Olympic Games in twenty-first Century,analyze and sum up the creative ideas of cultural creativity,and explore the ways of cultural and creative creation.This article is divided into four parts:The first part describes the research significance and purpose and significance of the topic,the two main concepts in the paper and the opening ceremony of the Olympic Games creative culture were defined by literature review,the research results of the opening ceremony of the Olympic Games in creative and cultural studies,to provide historical reference and interpretation for this opening of the type of cultural and creative.The second part of the study and methods,introduces the research object since twenty-first Century for the five Summer Olympics opening ceremony,including the 2000 Sydney Olympic Games,the 2004 Athens Olympic Games,the 2008 Beijing Olympic Grames,the 2012 London Olympics,the 2016 Rio Olympics,the five summer Olympic Games as the research object,familiar with history with the cultural characteristics of the five Olympic Games held in China,using the method of literature and video analysis method to analyze the embodiment of cultural and creative part of the opening ceremony,with the help of previous studies in the literature and related media reports and personal opinions are discussed.The third part from the following two aspects are discussed in detail in the twenty-first Century Olympic Games opening ceremony is a carrier of cultural creativity,opening cultural creative and rendering effect,this paper argues that the opening ceremony is the main Olympic Hall building,home court parade,the Olympic flame lighting ceremony and performances of four parts as a creative carrier,and the flame lit the most part of the cultural and creative performances embodied,the four parts of the creative rendering described in detail;the other part is based on previous description according to the design orientation of cultural creative classification and typical cultural and creative activities as evidence,summed up the five Olympic Games opening ceremony of the creation of cultural and creative ideas of success.The fourth part is the conclusion,from the analysis of the third part summarizes the cultural creative creation experience,the opening ceremony of creative culture rooted in the national history and culture is full of vitality and vigor,based on the story about ethnic history and culture closely linked to the theme of the Olympic Games,the Olympic theme is the extraction and refining of the Olympic spirit of quenching,on the theme of the Olympic Games can be creative the opening ceremony of the Olympic spirit of sublimation,and this is a source of two kinds of creative implementation in twenty-first Century cannot do without the support of high-tech,relying on cultural and creative technology presents more expressive and visual impact.On the basis of national culture,the Olympic spirit is the core of the cultural and creative activities supported by science and technology to make the five Olympic Games have a unique cultural charm and aesthetic feeling.