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Research On The Use Arnd Satisfaction Of 90 Fitness App Users

Posted on:2018-09-07Degree:MasterType:Thesis
Country:ChinaCandidate:Y J WangFull Text:PDF
GTID:2417330518958733Subject:Applied Statistics
Abstract/Summary:PDF Full Text Request
In order to research after 90 groups of fitness class APP usage and satisfaction after use,we use the questionnaire star on in the past year through phones,tablets and other mobile terminals used the crowd on the application of fitness class fitness class APP using motivation,use behavior,using satisfaction as well as the necessity and so on has carried on the questionnaire survey,233 questionnaires taken back(there are 30 questionnaire respondents do not belong to the group after 90),effective questionnaire are 203,0 questionnaires are missing,including male 83,female 120 copies.First of all,according to the collected sample data,we analyze the use of motivation,use of behavior,use satisfaction by descriptive analysis,Secondly,by using correlation analysis method to study the use of motivation,use behavior,satisfaction of the correlation between;Using factor analysis and Logistic regression model to study the potential factors that affects the fitness class APP using satisfaction.Research shows that the impact of cognitive motivation,emotional motivation and motive and relieve pressure have significant negative impact on the number of fitness app installed.Cognitive motivation,emotional motivation,personal motivation,social integration motivation and relieve pressure motive of 90 users after use behavior diversity have a significant impact.The impact of the five types of motivation for using frequency all have no significant effect.Number of fitness app installed on the user's cognitive,emotional satisfaction has significant positive influence.Compared with the user who equipped with four kinds of fitness app,with 1,2 and 3 kinds of app users cognitive satisfaction high-satisfaction rate is lower.Compare with people who use app once a week,users who use app once a day and two to three days have higher rate to get high cognitive satisfaction.Emotional motivation,personal integrated the stronger the motivation,relieve pressure motivation,the higher the emotional satisfaction.Cognitive motivation,personal integrated the stronger the motivation,personal integrated satisfaction is higher.Compared with the user who equipped with four kinds of fitness app,with 1,2 and 3 kinds of app users personal integrated satisfaction high-satisfaction rate is higher.Compare with people who use app once a week,users who use app once a day and two to three days have higher rate to get high satisfaction on personal integrated.Social integration motivation,the stronger the motivation and motivation to relieve pressure,the higher the social integration of satisfaction.The stronger the relieve pressure motivation,relieve pressure satisfaction is higher.With and above using app once a week,in comparison with the user of 1 day to use one or more times and 2-3 days using a user to relieve pressure high satisfaction rate is higher.Finally,through the research result,we hope to promote the development of health and fitness APP industry has a certain reference.
Keywords/Search Tags:Use and satisfaction, Gym class app, After the 90 users, Logistic regression
PDF Full Text Request
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