Evaluation Of Service Quality Of Qingyang Government Portal

With the rapid development of Internet technology,as a link between the government and the public and a new way for the government to provide services to the public,the government portal plays an active role in providing quick and convenient for the society and the government.But at present,our country to the government portal website service quality appraisal has not achieved the comprehensive system.A survey of national government portals was conducted only in 2015,and most of the evaluation criteria were developed from the perspective of website construction or developers,and the quality of government portals was not evaluated from the perspective of public research,resulting in problems such as low responsiveness,low accessibility and poor service efficiency.Therefore,in the process of the current service-oriented government construction,the study of the service quality of the government portal website from the perspective of the public is helpful to systematically and comprehensively evaluate the service quality of the government portal website,and also to find out the crux of the problem in the process of the construction of the government portal website,so as to remedy the case.From the perspective of the public,the paper takes Qingyang government portal as the research object,through drawing lessons from the new public service theory and service quality theory,based on the Service Quality model,and combining with the actual characteristics of the government portal,constructs the six dimensions and 23 evaluation indexes with the highest correlation with its service quality.With the help of questionnaire method and statistical analysis method,this paper makes an empirical study on Qingyang Municipal Government Portal.It is found that the public of Qingyang is not satisfied with the service provided by its government portal,and the total value of service quality and the value of service quality in six dimensions are less than zero,among which the two dimensions with low service quality value and large gap are caring and responsive,and the remaining ranking is followed by effectiveness dimension,assurance dimension,reliability dimension and tangible dimension.In view of this,this paper puts forward the countermeasures and suggestions to strengthen the supply of individual service,build professional service team,improve the efficiency of online service,strengthen the security of website,strengthen the construction of information resources,and optimize the design of website page according to the index of the worst service quality in six dimensions.