A Study On The Interest Design Of Children’s Picture Books

With the increasingly fierce competition of international economic and cultural soft power,China pays more and more attention to the development of education.Therefore,as the Enlightenment of life,the early education needs to be paid more attention.The value of children’s picture books for children’s early period is not only the role of education guidance,but also the development of children’s comprehensive quality of morality,wisdom,body and beauty.In recent years,the development of children’s picture books in our country is gradually,no matter from the content story or visual expression,it is lack of innovation and localization originality.We should respect the characteristics of children’s psychophysiological development.For preschool children who don’t know the words,the attraction of the picture is very important.So,the key to attract children’s reading is to increase the interest design of children’s picture books.Therefore,this paper mainly studies children’s picture books from the perspective of interest.This paper mainly includes four parts:(1)the theoretical overview of children’s picture books,(2)the analysis of three design levels of children’s picture books’ interest,(3)the analysis of children’s picture books’ interest design methodology,(4)the design practice based on the above three theoretical analysis.The research methods are literature research,market questionnaire,case study and practical application.The main frame of "theoretical research" is Donald Norman’s three psychological levels of design,and he reads the literature and books related to children’s picture books.The main approach of "Market Research" is Internet questionnaire survey.On the one hand,through questionnaire survey to understand the specific situation of parents and children’s use of picture books,to pave the way for the later part of design practice.On the other hand,through the network survey of picture book market overall sales.The "case study method" is mainly to analyze and compare excellent children’s picture books at home and abroad.The "practical application" part is mainly based on the theoretical support in front of the actual combat.The actual background of this paper is the cat in the Forbidden City.The picture book is named "there’s a cat behind",which is designed for preschool children aged 3-6.Through a series of shelters such as cat holes and doors in the Forbidden City,children are guided to "open and touch the mechanism" to understand different kinds of cats with different personalities,so that children can understand that there are many possibilities for life,and cultivate their empathy and empathy for wild animals Love.At the instinctive level,anthropomorphism,exaggeration,blank,heteromorphism and detail form sense are used to realize the interest of visual space in "audio-visual sense" and "tactile sense".At the behavioral level,addition and subtraction of heteromorphism and touch mechanism are used to realize the pleasant use of emotional experience in "intelligibility" and "interest".At the reflective level,respect for children’s psychological and emotional needs is mainly used to cultivate children’s true,good and beautiful products At the same time,it leaves the early childhood memories of children.The purpose of this research is to hope that the Chinese children’s picture book market can attach importance to children’s early education.Children’s picture books should not only play the educational function of picture books themselves,but also pay attention to the cultivation of children’s emotional cognitive ability and artistic beauty,so as to lay a solid foundation for Chinese education.