Research On The Experience Of Real Scene Performance Based On Semiotics

Real scene performance is a kind of Tourism Performing Art which takes the real natural scenery(landscape)as the stage background and takes the local folk customs and culture as the performance content,and the elements of music,performance,costume and lighting.With the launch of Impression Liu Sanjie,it is raising the upsurge of developing the large-scale real scene performance.The emergence of real scene performance has promoted the development of domestic cultural tourism.However,with the rapid development of real scene performance,the phenomenon of tourism's symbolization is gradually intensified,and the results of tourists'experience show significant difference.This research mainly takes Impression Liu Sanjie as an example to analyze the experience differences of real scene performance from the perspective of semiotics,and puts forward ways to improve the quality of tourism experience.Tourism experience is a process of symbol interpretation.Therefore,based on the Semiotic Theory,by means of questionnaires and semi-open interviews,this paper investigates tourists'experience process of Impression Liu Sanjie,including the perception of symbol impression,symbol evaluation system and symbol interaction,so as to analyze the formation process of tourist experience and the influencing factors of experience quality.By combining quantitative analysis with qualitative analysis,this paper analyzes tourists'experience differences from three aspects:symbol perception,symbol interpretation and symbol evaluation,and draws the following conclusions:(1)Different symbol perception types of tourists have different symbol interpretations;(2)The differences in profession or major,performance introduction and interpretation attitude can caused tourists'interpretation disability;(3)Tourists'attitude towards symbol interpretation influences the interpretation ability;(4)Tourists'attitude and ability of symbol interpretation influence the interpretation results;(5)Tourists'attitude and ability of symbol interpretation,the number of symbols collected and the authenticity of symbol perception infiluence the quality of experience.Aiming at the influencing factors of tourists'experience quality,this paper constructs and interprets the symbol system model to improve the quality of experience from the perspective of symbol consumers and symbol producers,hoping to provide substantial help for the development and operation of real scene performance.At the end of the paper,the author examines tourism and tourism development from the perspective of semiotics,discusses the difference between symbolized tourism and tourism's symbolization,and thinks about the application of symbolized tourism in tourism development.