Research On The Expression And Communication Of Urban Folk Culture

A folk song "chengdu" zhao in 2017 with hunan satellite TV variety show "I’m a singer" rapid popular network,then the words mentioned in yulin road,the door of the tavern tourists in an endless stream,folk songs in this form for the additional economic value of a city was finally everybody concerned,city text of the lyrics of folk songs contain,many of the qualities of a city can indirectly express and dissemination of urban culture.This paper analyzes the expression of urban folk culture from three aspects: intention selection,content construction and emotional resonance.Folk in the city for the spread of urban cultural analysis,the first comb from the era of traditional media to new media era city folk route of transmission,and then USES the questionnaire combined with interviews according to current situation of the spread of city folk do the effect analysis,in-depth understanding of the current city folk in the spread of the main problems existing in the process of urban culture,and gives the corresponding Suggestions and measures,aims to express of city folk from passive to active the spread of urban culture.The lyrics of urban folk songs,from landmark buildings to dialects to local lifestyles,and show the different connotations of urban culture from multiple perspectives.The underlying narrative theme of urban ballads establishes the emotional resonance of the audience.In the era of new media,the development of short video and music network platforms has expanded the communication channels of urban folk songs.Through the analysis of the effect,it is confirmed that the audience has an identity for the expression and communication of urban folk culture,because a song falling in love with a city becomes a reality.