| Since the opening of China’s film and television industry to the market in the last century.After more than 20 years of rapid development,the film and television industry has realized a transition from a small film and television country to a film and television country.However,as a capital-intensive industry,the film and television industry is increasingly demanding funds.Therefore,the investment and financing of film and television projects has always been the focus of the industry.This paper will analyze the investment and financing of film and television projects.First of all,the analysis of the film and television industry,summed up the characteristics of large film and television investment,short cycle,high demand elasticity and high risk.There are also problems in the areas of money laundering,fake contract and data fraud.Therefore,film and television investment has the attributes of high risk and high income.Secondly,from the perspective of film and television project financing,it analyzes the traditional financing channels including mortgage loans,listing financing,copyright pledge.It also summarizes new financing channels such as private equity funds,venture capital,crowdfunding and copyright securitization,which have emerged with the rise of the Internet and the prosperity of the capital market.Try to propose that cultural finance is the breakthrough point for the expansion of financing channels in the future.In the process of film and television projects,there will be various risk factors such as policy,overspending,actor morality,copyright,safe production,subject collision,word of mouth and so on.Based on the above risk factors,at the end of this paper,the author will try to develop corresponding risk response measures for various risk factors to strengthen investor confidence and help the film and television industry to develop faster and better. |