Fashion Magazines' Construction Of Contemporary Female Aesthetic

Fashion magazine,as a widespread way of influencing the aesthetic of contemporary society,is appearing more and more in people's life.It not only influences the aesthetic choice of the public from the actual material consumption,but also has become a symbolic meaning of the relationship between people.And relies on its powerful cultural function to influence people's life style and value concept.In the increasingly commercialized and secular transition society,commodity consumption has become the main way of life,people have been surrounded in the "material system".With the advancement of feminism and female culture in the development of social and cultural research and the development of female self cognition,female aesthetics has become an important subject of contemporary aesthetic research.In contemporary times,with the media,information for the development of social mass culture of the strong invasion,the impact of female aesthetic carrier is also changing.As the carrier of mass media,fashion magazine has extremely important influence on the popular aesthetic tendency and basic idea.As a fashionable magazine with better dissemination effect,"Shanghai costume" is very necessary to analyze its significance in woman's aesthetic activities.Based on the analysis of the sample,firstly,this paper analyzes and expounds the construction level and process of the contemporary feminine aesthetics from the angle of aesthetic principle,aesthetic category,aesthetic ideal and so on.Secondly,from the perspective of the shadow of patriarchal culture influence and the related western theories of consumption society and media myth,this paper analyses and explains the manifestation and reason of a series of complicated problems of contemporary female aesthetic construction alienation in essence.Finally,this paper attempts to explain the reasons for the alienation of female aesthetic construction by fashion magazines,and reconstruct the aesthetic ideals of contemporary women.This paper explores the aesthetic theory and the development of contemporary social aesthetic culture,studies the construction and alienation of contemporary female aesthetic from the perspective of consumption culture,patriarchy,semiotics and communication.This paper tries to make an attempt on the theory and method of female aesthetic construction.