Research On The Design Of Derivative Graphics Of Endangered Animals In Cultural And Creative Products

This paper is about the study of derivative graphic design of endangered animals and its application in cultural and creative products.Taking the protection of endangered animals as the theme,we should give full play to the function of the derivative figures of endangered animals in the design works,and then express the designer's ideas.The combination of social hot topics,creative graphic design and rich application carriers can create new creative sparks.In order to maximize the publicity function of public theme design works,we call on everyone to participate in public welfare activities and enhance the social value brought by the activities,we must give full play to the designer's innovative thinking and enhance the artistic appeal of the works.Cultural and creative industries are gradually emerging.The combination of creative thinking and cultural ideas is of great significance to the dissemination of cultural knowledge.From the perspective of social public welfare for the protection of endangered wild animals,the derivative graphic design of "Qin ling four treasures" of endangered animals living in Han zhong Basin at the south foot of Qin ling Mountains is applied to the products,and the design products are used as the media for the publicity and protection of endangered animals.Rely on the theoretical basis,give full play to the imagination and design meaningful creative works.This paper first understands the current situation of endangered animals,combined with the current development of popular cultural and creative product design,to clarify the purpose and significance of the research and the selection direction of research and design objects.Finally,the theme of the design is to protect endangered animals and take cultural and creative products as the expression carrier of the design concept.Consult the literature related to the theme,sort out the professional knowledge,such as endangered animals,graphic design,cultural and creative design,so that the implementation plan conforms to the basic principles of design,and has the support of theoretical basis.Summarize the types of graphic elements,sort out the application cases of animal graphics in cultural and creative design,and analyze the source of elements,design concepts,creative expression methods,and case deficiencies.Through the integrated analysis,the design strategy of endangered animal figure is preliminarily explored,and the excellent design method in the case is applied to this practice plan.In the early stage of the design,we can know the expectation degree of the project results through questionnaire.Before the implementation of the plan,the overall design plan of four kinds of animals is carried out,the style characteristics and technical route of the plan are determined,and the research value and expected results of the design plan are analyzed.The specific process of the implementation of the design scheme is as follows: Taking the endangered wildlife "Qin ling four treasures" as the extraction object of the design elements;analyzing the characteristics of the animal shape to summarize the outline;drawing derived basic graphics and restructuring graphics and other design practices.Under the premise of unified style,we plan a complete set of design schemes and overall design schemes for four kinds of animals respectively.The designed works are finally displayed by physical objects,and the theme idea is expressed by intuitive visual way.Finally,the conclusion of the research is summarized,and the deficiency of the design scheme and the prospect of the research direction are reflected.