Research On Characteristics Mining And Planning Strategy Of Dali·fengtu Yicang Scenic Area

With the increasing popularity of domestic tourism and the increasing social attention of cultural heritage resources,China needs to have a long-term development concept when actively applying for cultural heritage and relying on it for tourism development.Find an optimal balance between protection and utilization,use heritage resource protection as the basis for tourism development in scenic spots,and rely on the tourism development of scenic spots to protect the protection of heritage resources.As one of the 31 cultural and tourist towns that have been carefully constructed in Shaanxi Province in 2018,Chaoyang Town has rich cultural heritage.The Daxie·Fengtu Yicang Scenic Area in the town has rich tourism resources,and how to highlight itself in Shaanxi Province with rich tourism resources.It is especially important to transform the characteristics into scientific and reasonable resources for tourism.Moreover,the harmonious development of scenic spots and the demands of tourists often have contradictions.Therefore,how to coordinate the protection of heritage in the scenic spot,the rational use of resources,and the demand of the market are very important in the development of the scenic area of Dayu·Fengtu Yicang.thing.The thesis firstly defines the concept of heritage tourism and cultural heritage scenic spot;then through the systematic review of relevant research literature at home and abroad,combined with the comparable case-Fuyicang Ruins Park,to provide sufficient theory and practice for this research object.Support.The paper is firstly problem-oriented.From the basic situation of location,facilities,transportation and other scenic spots construction,as well as the overview of tourism resources and the status of protection and utilization of cultural heritage resources,the research objects are fully analyzed and cognized,and the development of the current situation of the scenic spots is summarized.Problems;and then resourceoriented,sort out the characteristic resources in the target scenic area,and carry out indepth mining from many aspects and multiple angles.And construct a resource value evaluation index system suitable for Daxie·Fengtu Yicang scenic spot,and finally obtain the weighted score of the resources value of Daxie·Fengtu Yicang scenic spot to judge the development potential of the scenic spot,and carry out the USP analysis of the scenic spot to obtain the characteristics of the scenic spot.Where.At the end of the thesis,combined with the problems faced by the development of scenic spots and the advantages of characteristic resources,the paper puts forward the planning and design strategy from the aspects of cultural heritage protection,scenic space layout,tourism product development and node image design,which is used to guide the development of scenic spots.