Study On The Design Of Shaanxi Suide Han Stone Museum Creative Product

The Han Dynasty stone portraits are exquisite stone carvings of the Han Dynasty.They are important materials for studying the politics,economy and culture of the Han Dynasty.Because of their unique artistic forms and production techniques,they occupy an important position in the history of ancient Chinese art.Suide County is located in the north of Shaanxi Province,east of the Yellow River,is the largest area of Han Dynasty stone relief unearthed in northern Shaanxi.Shaanxi Suide Han Portrait Stone Museum is a museum specializing in the exhibition of Han Portrait Stone.So how to develop the cultural and creative products of Suide Han Portrait Stone Museum to keep pace with the development of the times is the purpose of this paper.The contents of this paper are as follows:1.This paper analyses the social background and environmental factors of the formation of the stone portraits in northern Shaanxi,understands the use and structure of the stone portraits in the Han Dynasty,and then analyses the production technology,sculpture techniques and subject matter content of the stone portraits in northern Shaanxi.Through the investigation of the stone portraits in the Han Dynasty in Shaanxi,it combs the collection resources and exhibition layout characteristics of the stone portraits in the Han Dynasty,and finds out the present products of the stone portraits in the Han Dy The problem of shape was analyzed.2.By issuing questionnaires for recycling,the consumption tendency of people of different ages,occupations and consumption habits is analyzed.At the same time,the experience and marketing methods of creative product design of excellent museums at home and abroad are studied.Through the experience of many excellent museums,the direction of creative product design of Sui Dehan Portrait Stone Museum is found.3.Based on the analysis of consumer motivation and target group's orientation,this paper summarizes the development types of cultural and creative products of Han Portrait Stone Museum.By using practical design,graphic symbolization design,series design and other methods,it develops a series of creative daily necessities such as"kitchen map",auspicious and agreeable series dinner plates,and "two peaches and three shi" theme U-disk and other cultural and creative products.With the implementation of a series of policies for the development of museums in China,the development of museums has entered an era of coexistence of challenges and opportunities.As an important part of museums,cultural and creative products of museums will become a key factor for the success of museums in the future market competition.