The arrival of the new era has greatly improved the material level of the people,but the demand of spiritual civilization has not been met,so the entertainment industry is developing rapidly.The original function and image of architecture are also mediated in the information age.The formation of media architecture stimulates the birth of building projection.The building projection has a different expression and experience from the traditional night landscape.Its manifestation can be defined as: digital display art with architectural skin as the medium.This unique experience makes it practical and research value in the future.As a new art form born in the new era,architectural projection show applies more modern technology,conforms to the public demand of the new era,and has better display and publicity effect.These reasons make it get rapid development.However,due to the lack of in-depth understanding and research,many domestic building l projection shows only use this guise,and do not really show the characteristics of building projection.Therefore,it is particularly important to analyze the expression of its artistic language.Using the Duomo Cathedral Light Carnival project as the core case,On the basis of this research on the artistic language of building projection show and the three-year study experience in art media,this paper analyzes domestic and overseas practical cases and related literature research on building projection,the author analyzes the characteristics,design principles,and optimized factors of building projection artistic language,which may provide future designers with some feasible ways of expression and main considerations for better shows and audience experience. |