Research On Modern Packaging Design Under Sustainable Development Concept

With the promotion and advocacy of the sustainable development concept,people began to pay attention to the ecological environment,green development and their own lifestyles.The designer's awareness of environmental protection has gradually increased,and further design research has been carried out around the green and simple packaging design concept.Modern packaging design will strive to move in a more environmentally friendly and ecological direction,in order to achieve harmony between man and nature.However,at present,there are still many problems in the development of packaging design in China,such as:lack of awareness of sustainable development,inadequate utilization of packaging resources,insufficient understanding of humanized design,neglect of packaging continuity functions,over-packaging resulting in value imbalance,packaging design materials Too single and other problems,which cause a lot of waste of resources,bring great pollution to the environment,and are extremely unfavorable to the entire modern packaging design industry.Based on this,we must understand the concept of sustainable development,explore new ways and new methods of modern packaging design,and lead the new development of modern packaging design.This paper is divided into five parts for research:First of all,the author analyzes the research background of modern packaging design under the concept of sustainable development and the research status at home and abroad,mainly analyzing the background,current situation,purpose and significance of the research.The first chapter defines the modern packaging design theory under the sustainable development concept,such as the concept of sustainable development concept,basic components,practical significance and core ideas.Secondly,combing the connotation and characteristics of modern packaging design under the concept of sustainable development and the evolution of modern packaging design.Finally,we will clarify the interaction between modern packaging design and sustainable development concepts,mutual promotion,common development and progress.The second chapter,based on the reality of modern packaging design,the specific analxysis of modern packaging design mainly has the lack of sustainable development awareness,inadequate utilization of packaging resources,lack of understanding of humanized design,neglect of packaging continuity function,excessive packaging and value imbalance,Packaging design materials are too single and so on.These problems have greatly hindered the sustainable development of modern packaging design,and solving the current major problems is extremely critical and urgent.The third chapter discusses the practical methods of modern packaging design under the concept of sustainable development by analyzing the problems existing in the modern packaging design under the concept of sustainable development.In ideology,it calls on businesses,designers,consumers and society to establish a sense of sustainable development.In the design practice,the four design concepts of resource utilization maximization,humanized design and function continuation and simplification are proposed to guide modern packaging design practice.In the selection of packaging materials,designers are urged to select original ecologically and biodegradable packaging design materials,and at the same time develop new and composite packaging design materials as much as possible.The fourth chapter grasps the development direction of modern packaging design under the sustainable development concept,combines with own design works,as well as other excellent cases,looks forward to the future,and moves toward the green,simple and humanized design direction.