Financial Analysis Of G Company Based On The Framework Of Harvard Analysis

In the management activities of enterprises,financial management is the core content.By analyzing related information such as financial statements,enterprises can fully grasp the information of business activities,so as to provide references for stakeholders to make economic decisions.In the financial statement analysis of enterprises,different analysis methods have different focuses.Among them,the Harvard framework based analysis method can comprehensively and deeply reflect the financial statements information of enterprises,thus forming the decision support for enterprise management.In this study,the methods of literature analysis,qualitative and quantitative analysis,case analysis and so on are adopted.Taking G company as a case,Harvard's framework is used to analyze its financial statements.Through the study of this paper,the following conclusions are drawn:first,the accounting analysis of G company shows that there is a great volatility in the related financial management activities of G company.Since 2015,the operating profit,total profit and net profit of G company have been increasing continuously,and the cash produced by the operating activities of G company since 2015 Net traffic volume showed a continuous upward trend on the whole.Secondly,the financial analysis of G company shows that the ability of G company's short term debt payment is improving as a whole;the ability of G company in long-term debt repayment has declined,and the analysis of the financial operation of the enterprise continues to expand,which makes the development of the company potential financial security potential;at present,the profitability of G company still exists.The main performance is that the sales rate,the net interest rate and the operating profit rate continue to decline.At present,the G company is in the continuous optimization and upgrading stage on the operating capacity.However,there is a downward pressure on the turnover rate of the enterprise,and it is necessary for G company to further strengthen the use of enterprise assets and further strengthen the use of enterprise assets.The overall level of G's net asset return is not high,and there are still great fluctuations in different years.Therefore,G companies need further improvement in terms of return on equity.Thirdly,G company's prospect analysis shows that G's assets,liabilities,owners'equity and net profit data in the next 5 years keep the overall growth trend.In the development process of G company,there are also the following risk factors:the slowdown of macro economic development has a negative impact on the market demand,the risk of policy environment change,the credit crunch risk under the"deleveraging" policy in the financial field,and the lack of "Star" main industry leading to the enterprise's cash flow level.Finally,in order to optimize the financial situation of G company,we can improve the asset quality by strengthening the asset strategy management,build the "Star" business to improve the cash flow level,strengthen the macro risk early warning ability to improve the financial security,and adjust the debt structure to reduce the debt risk.