The Sculpturing Of Enterprises Architecture Scene And The Research Of Design

At the present stage,globalization makes the development of the city more extensive,also exacerbated the building of the phenomenon of convergence.Enterprise architecture as a concrete image of enterprise,has both functional and cultural needs,but it is often lack of planning in the process of construction,which leads to the confusion environment of many enterprises.After the appearance of modernism,the appearance of the enterprise is more and more similar,and the reason of this phenomenon is the mutual imitation among the enterprises.The scale of large enterprises is huge,hence the confusion or convergence of the architectural features is particularly obvious,which affects the characteristics of its city.At present,with the art of the enterprise and the building has been paid more and more attention,the architectural features can play an active role in the large-scale enterprise production environment.And its aesthetic value is gradually realized.Although our country has a lot of practice in the design of urban characteristics,the enterprise characteristics are still not be special studied in this area.Focus on the characteristic architectural style problem prevalent in large enterprises,this thesis started from the perspective of architecture,with Kevin Lynch's "cognitive map" theory as a guide,probed into the construction of the architectural features of the enterprise environment on the visual level.This paper first discussed the convergence of large enterprises and the reasons for this phenomenon,then from the concept,nature and constituent elements of architectural features to explain.This paper analyzed the characteristics of the enterprise architecture on the visual level from macroscopic to microcosmic,and expounded the influence of nature and humanity two elements on the architectural features.This thesis,based on the theory of cognitive map,demonstrates and explores the method of shaping the characteristics of the enterprise,and makes an investigation based on it.In the end,this paper discussed the important status of enterprise design guidelines in the construction of enterprise characteristics,explained the characteristics and categories of design guidelines,and used Dalian Port special planning strategy of Dayaowan as an example formed a set of system design guidelines.It is hoped that this guide can help enterprises to rationalize their architectural features from a professional point of view,so as to achieve the main purpose of this thesis.