The Application Of Bronze Pattern Unearthed From Yin Ruins In Tourist Apparel Products

With the rapid development of social economy,people's living standards have been stable and rapid improvement,the pursuit of spiritual level is also gradually improving,people began to pursue beauty,quality and personality.At the same time,the rapid economic development makes people have more sufficient conditions to enrich their experience and broaden their horizons by visiting different scenery.Under such excellent conditions,souvenirs,a product of tourism,have not developed to the state required by the market.People with tourism experience often find that although they visit different scenic spots,many tourist souvenirs are the same,such as pendants,bracelets and other handicrafts.These souvenirs are not very different.The most important thing is to print the designs and names of the scenic spots at a certain location of the souvenirs.If the names above are covered,it is basically impossible to see which scenic spot the souvenirs represent.The continuous popularization of commemorative products,even the low-end development,can not promote the promotion and development of tourism souvenir industry.This is not conducive to the overall development of the tourism industry,because tourist souvenirs are equivalent to a vivid business card of a scenic spot.This business card can publicize the scenic spot,and at the same time,the tourism souvenir industry is also a part of the need for planning and development in order to make the entire tourism industry used for the overall planning and system development.This paper makes a field survey of Yinxu Museum in Anyang,and inquires a large number of documents and materials at the same time,and deeply studies Yinxu culture.Through in-depth excavation of the cultural characteristics of Yin Ruins Museum itself,and combined with the needs of the current market,the patterns on bronze wares unearthed from Yin Ruins were collected and innovated,and combined with modern daily clothing,colliding with each other and fusing.The patterns were used in modern clothing,and finally the souvenirs of tourist clothing representing the Yin Ruins Museum in Anyang were designed.This paper consists of three parts:First,we should have a thorough understanding of the social background of the Yin Ruins period,and then study it after a thorough understanding of the social state and cultural customs at that time.Patterns can not exist independently.Their emergence must be due to the combined effects of political,cultural,spiritual and socio-economic factors at that time.Secondly,the decorative patterns of bronzes unearthed in Yinxu Museum are analyzed in detail.Various patterns are constantly fusing and foiling each other,expressing different meanings and full of artistic expression.Finally,combining the bronze pattern of Yin Ruins period,colliding and merging it with modern clothing,we design tourism clothing products which not only have the cultural characteristics of Yin Ruins,but also can be worn in daily life,and conform to theaesthetic standards of modern consumers,and summarize the experience in the process of combining traditional pattern with modern clothing,so as to get inspiration.