Research On The Improvement Strategy Of Ecological Tourism In Bazhaigou,Qinzhou Based On Questionnaire

Forest eco-tourism is the hotspot of domestic eco-tourism,the inevitable choice for sustainable tourism development under the background of low-carbon economy development,and the important path to build a "new normal" of ecological environment construction,construct a new economic growth point,and build a well-off society in an all-round way.The Bazhaigou Tourist Scenic Spot is located in the Qinbei District of Qinzhou City,Guangxi Province.It has rich eco-tourism resources and is uniquely positioned for its geographical location and has the conditions for developing forest tourism.Developing forest ecotourism is one of the important forms of sustainable forestry development and can resolve the contradiction between resource conservation and local economic development.Therefore,the use of scientific principles and methods to study forest ecotourism resources is of great significance both in theory and practice.Through field investigation and related channels,this paper obtains various data such as natural geography,social economy and other aspects of the Bazhaigou tourist scenic spot.At the same time,the questionnaires were distributed to the multi-party group to obtain the data such as the satisfaction of the tourists,the perceptions of the residents and the business conditions of the merchants.The data were analyzed and processed by Excel,Spss and other software to propose the development of the Bazhaigou scenic spot.Suggestions.The conclusions of the study are:(1)The survey results of tourists show that the current stage of the scenic spot is dominated by young and middle-aged tourists.The purpose of the tour is to experience a good ecological environment and leisure sightseeing,with short stays,low tourism consumption and insufficient purchasing desire.Different types of tourists have basically the same understanding of ecotourism,and the difference is not significant.Tourists' evaluation of the satisfaction of scenic spots is high,and the average value of all indicators is above 3 points,and the overall situation is good.The evaluation of satisfaction by tourists of different genders is basically the same;the tourists with different ages,education and monthly average income have significant differences in the evaluation of the satisfaction of the Bazhaigou scenic spot.(2)The survey results of residents showed that the gender ratio of residents in the scenic spot is basically the same.The age is mainly concentrated in 26-60 years old,mainly young arid middle-aged.The education is mainly junior high school or lower and high school or technical secondary school.It is generally moderate;monthly income is mainly Focused on less than 1,000 yuan,the income is low.Residents have the highest economic impact on tourism,and the results of variance analysis show that the differences in understanding of ecotourism among different types of residents are not significant.Most residents support the development of Bazhaigou eco-tourism.Different types of residents have basically the same attitude towards the development of eco-tourism,and the difference is not significant.In terms of the perceived characteristics of ecotourism,residents' perception of the positive impact of ecotourism is stronger than negative perception,and most residents are in favor of the positive impact of ecotourism development.(3)The survey results of merchants show that the proportion of merchants in scenic spots is basically the same,the age is mainly concentrated in 26-60 years old,mainly young and middle-aged,and the education is mainly below junior high school;the monthly turnover of merchants is generally uniform.Merchants' understanding of ecotourism is too one-sided.It is believed that ecotourism can drive the development of the local economy and increase economic returns.However,the evaluation of the option of "relaxing the body and feeling the beauty" is low.The method of selecting the question and answer method is used to investigate the business situation of the merchants.The results show that the commodity prices of the merchants will not float during the holidays.The merchants believe that the hydropower projects are the most urgent needs to be solved at present,and the relevant departments of the scenic spots should pay attention to them.(4)Put forward the improvement strategy of Bazhaigou eco-tourism based on questionnaire survey,which provides the basis for the development of Bazhaigou eco-tourism.The main strategies are as follows:1)comprehensive development of tourism resources,enhance visibility;2)improve the construction of supporting facilities,increase entertainment projects;3)improve the construction of shopping malls,create local supermarkets;4)improve the awareness of ecological protection,let the whole people participate in tourism;5)coordinate the distribution of interests of all parties to promote the healthy development of scenic spots.