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Research On Economic Benefit Of NDI Smart Oil Depot

Posted on:2019-09-28Degree:MasterType:Thesis
Country:ChinaCandidate:W W JiaFull Text:PDF
GTID:2371330548962679Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Petroleum chemical industry is one of the important pillar industries of national economy in our country.Its main features are that it has a large economic aggregate and its industrial correlation is higher.It closely linked with economic development and people's living and national defense.In our country industry,it has very important position in the economic system.In petrochemical and chemical industry of the industrial chain,the oil depot is the professionalism of the warehouse storage,transport and supply of petroleum products.In the coordinating crude oil production and processing,refined oil,transport and supply in the process of the bond,it is a well-functioning.The current macroeconomic situation is not optimistic.The alternative energy continuously rapid develop today.The development of domestic oil depot automation level and the developed countries and even with other domestic advanced manufacturing control and management level,still have large gap of subsoil Nanjing DF company of this market segment,and the scale and business model of enterprise,how to choose the kind? The real challenge has been raised.Small and medium-sized enterprise is our country under the background of new era,as the important carrier of all innovation,public undertaking in employment,promote the growth and the implementation of science and technology innovation and the promotion of social harmony and stability,etc,have irreplaceable role,also to the whole national economy and the healthy and stable development of society the level has important strategic significance.But,as a lack of resources endowment to diversified management of small and medium-sized enterprises,on the premise of its own vitality,in the field of market segment or narrower rushes out a slice of heaven and earth,and there is no doubt that for many difficult survival of small and medium-sized enterprises is of great realistic significance.Nanjing DF company adhering to the "information technology to transform traditional industries," the enterprise idea,in the industry,made in China under the background of 2025 4.0,insist on technological innovation and project optimization,comply with the time development needs,this paper puts forward the ideas of the wisdom of the Internet under the condition of oil depot.NDI intelligent terminal project according to the construction of industrial 4.0 thought as the guide,to the whole terminal operations business processes and information technology resources digitization,the digital model,and through the data of the flywheel rapidly accumulating knowledge assets,achieve terminal control system and the wisdom of the management information system,based on intelligent perception,intelligent control,intelligent prediction and other advanced technology,a more complete intelligent automatic control and management platform to provide safer,more economical,more convenient,low loss of storage and transportation operation system,provide the petrochemical storage library automation and the information system of comprehensive solutions.This article will focus on NDI wisdom oil depot market research and economic benefit of these two aspects,first of all to the relevant theories of market research and economic benefit,provide theoretical tool for in-depth analysis of the project investment feasibility.Secondly,combining with the industry development present situation and future trend,introduces the Nanjing DF company existing operating under the premise of the NDI intelligent terminal project,the author analyzes the main characteristics of the highlight its collection of advanced technology application already planning to adapt to the industry status quo of rational thinking.Again,the application of the theory of market research tools,such as: use the STP analysis method to NDI fractionizing market intelligence terminal project,so as to look for to determine the target market selection,and ultimately to accurately define the project market positioning;The macro-environmental factors of the NDI smart oil depot project were analyzed with PEST analysis model.Using the SWOT analysis model for NDI intelligence terminal project related main internal strengths,weaknesses and external opportunities and threats were analyzed to assess and provide effective basis for the project's market strategy planning decisions.By using the theories and methods of this series of market research,it has laid a solid foundation for selecting the reasonable target market and product positioning for the NDI smart oil depot project.In the end,it is the decision of Petrochina,Sinopec and other relevant market segments as the main target market,and the product positioning strategy guided by software products and integration solutions.In research level,the economic benefit of Nanjing DF Company NDI intelligent terminal system of investment,income,cost,profit and loss and predict cash flow and financial situation,and using the payback period method to predict the project's investment recovery period,to establish the feasibility of its investment decisions.Through the method of uncertainty analysis,break-even analysis to the project,not only mastered the Nanjing on the financial front DF company global trend of intelligent terminal system project,and can effectively avoid unnecessary investment risk,to continuous operation and development of the project to build a solid economic foundation,for the project will provide a scientific basis for investment decision in financial level.Through financial analysis,NDI intelligent terminal project of calculation result of static investment payback period is 1.90 years and dynamic payback period is 1.99 years,both less than 3 years of enterprise to set benchmark payback period.The net present value of the planning period calculated according to the net present value method is RMB 1097.11 million.The uncertainty analysis of profit and loss balance analysis,profit and loss balance point in the project are analyzed,the break-even point for the annual sales income 43.1 million Yuan,reference Nanjing DF company annual report data,nearly three years the project risk control.Therefore,the investment feasibility of NDI smart oil depot project is explained from the perspective of financial economic benefit.The basic financial data of this paper are all from the annual financial statements disclosed by Nanjing DF Company through the new third board.The data is true and reliable,and the forecast is objective.It can be expected that through the study of this paper,it is of great reference significance to the decision-making of NDI smart oil storage project on schedule.
Keywords/Search Tags:Smart Oil Depot, Internet, System Integration, Market, Economic Benefits
PDF Full Text Request
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