Research On Financing Ability Of Tourism Listed Companies In The Background Of Internet Finance

The overall economic in our country has been improved and the development momentum of tourism is good.Tourism enterprises also strive for a broader development.However,due to its own characteristics and market environment,the problem of financing has become one of the most urgent issues to be solved.The development of Internet finance has made the tourism Internet finance a progressive trend as an emerging thing.The research on the financing ability of tourism enterprises in the new background is still inadequate.Therefore,this thesis studies the financing capacity of tourism listed companies in the new environment with the help of structural equation model and puts forward the improvement mechanism.First of all,this thesis gives a brief explanation of the relevant theoretical basis.Combined with the existing research,define the scope and connotation of tourism listed companies and financing capacity.This thesis reviews and summaries the existing literatures related to this thesis.The above provides a theoretical basis for the research.The second,this thesis describes the general situation and the status of financing under the background of Internet finance of tourism listed companies.This thesis analyzes the deficiencies in the financing of tourism listed companies in the context of the current environment.This thesis explores the influence factors of the financing ability of tourism listed companies combining with the background of Internet finance,summarized as external factors and internal factors of tourism listed companies.Then,this thesis selects relevant indicators to establish the evaluation index system for the financing ability of tourism listed companies on the basis of the existing research achievements and the feature of the research object.The thesis uses the structural equation model to evaluate the financing ability of tourism listed companies.First,establishing the hypothesis model.Then,descriptive statistical analysis,reliability analysis and validity analysis were conducted successively and the evaluation indexes were gradually deleted.Finally,the model is modified according to the corresponding parameters.Moreover,putting forward related mechanism to promote the financing ability of tourism listed companies under the background of Internet finance accordingto the results.Finally,this thesis selects Shenzhen Overseas Chinese Town Corporation Limited as the research object and conducts case study on the problem of financing in the context of the Internet financial.The thesis analyzes the condition of traditional financing ways and Internet financing and puts forward the views on optimizing financing capacity,in order to verify the above research results further.