Research On Risk Recognition And Management Of Corporate Social Responsibility In Dairy Enterprises

Under the era background of economic globalization,enterprises continue to develop and expand.And with the fierce competition of capital market,enterprises bear more and more risks and pressure.Especially in recent years,the emergence of various economic social problems and the rapid development of corporate social responsibility campaigns,make enterprises aware clearly that they,as a unit of society,must take the corresponding social responsibility for the sake of returning to society.To strengthen the management of corporate social responsibility can not only make enterprises do safety production in the operate process,and focus on the quality of development,but also can enhance their reputation and build a good corporate image.Fulfilling corporate social responsibility is an important way to promote the sustainable prosperity of enterprises.But when enterprises in the course of social responsibility activities,they would easily ignore the risk factors,and precisely,these factors can cause unpredictable loss,or even fatal blow to the enterprises.From the conclusion,enterprises should pay attention to the social responsibility and the risk management.It is of great significance to study social responsibility risk management no matter in theory or in practice.In this paper,from the perspective of dairy enterprises,through the study of research background,significance,domestic and foreign literature on corporate social responsibility and risk management,the concept of social responsibility is made into the risk management process.And by identifying the risk of corporate social responsibility,a chain of CSR is integrated into a new direction of risk management.For preventing the phenomenon of loss caused by one-sided pursuit of interests,enterprise should effectively fulfill the corresponding social responsibility,do a great job in enterprise risk management,not only just aim to chase the maximum profits.Meanwhile,it is hoped that this paper will provide reference for the related enterprises of the social responsibility risk management,and could assist more enterprises in developing more prosperous in the long run.The main body of such article consists of five parts.The first part is about the background,significance,thought of study and outline of the thesis.The second part is an overview of the theories and literature involved in this paper,which is stated from three aspects: corporate social responsibility,risk management and CSR risk management.The third part is the research on the social responsibility of dairy enterprises,which is composed of two parts: the development of social responsibility of domestic and foreign enterprises and the status and problems of Chinese dairy enterprises in fulfilling social responsibilities.The fourth part is the identification of CSR risk of dairy enterprises.After summarizing the connotation of corporate social responsibility risk,it is noticed that no one can unify the understanding of the theory in the academic circle.And for the sake of the research needs of latter,the concept of CSR is defined in this paper.It comes because of the neglecting social responsibilities,which causes undefined consequences and extra loss.And all these resultants will finally rebounded to the enterprise itself.Under this definition,social responsibility and risk can be abstracted that their relationship is essentially the risk consequence of enterprises' failure to fulfill their social responsibilities.And this chapter will follow such conclusion,take the dairy enterprise's CSR as a considering starting point,use the stakeholder theory,analysis risk through the eight categories stakeholders of responsibility classification.The fifth part is the research on the risk management path of dairy enterprises' social responsibility.It is suggested that if the dairy companies follow the chain of its social responsibility-CSR risk-CSR risk management,the milk companies' CSR risk prevention can be realized through the fulfillment of the social responsibility of the relevant subject.Thus,in the above analysis,eight main interests subjects related to social responsibility can be summed up by enterprises,shareholders,employees,suppliers,customers,competitors,government,natural environment.And a new idea about dairy enterprise risk management can be built.The relevant management recommendations based on the operation process of dairy enterprises can ensure the effective prevention of the social responsibility risks of dairy enterprises.