| At present,the European and American countries are affected by the debt crisis and other emerging economies have not yet emerged from the economic recovery.The overall form of the international financial market is not optimistic.In the long run,the global economy may remain in a cold state for a long time.On the one hand,there is a serious phenomenon of inflation in China,and the structure of economic upgrading and transformation is extremely unreasonable,which restricts the development speed of the real economy to some extent.At the same time,we must also consider whether the European debt crisis will affect and how it affects China's domestic situation and other issues.Under the dual pressure of severe economic forms at home and abroad,Chinese enterprises must focus on managing working capital if they want to enhance their own competitive advantages and promote the smooth development of corporate development strategies.On the other hand,China is gradually reviving from the economic winter.The traditional capital chain management mode of enterprises has been relatively weak,and upstream and downstream supply chains are also in urgent need of optimization and adjustment.Under such circumstances,enterprises have to rethink how to enhance working capital.If the management level is still achieved through the management of working capital sub-projects,it obviously does not meet the requirements of the new period.Therefore,it must be combined with the development trend of the times to supplement some new theoretical blood for the management of working capital in a timely manner.Secondly,high technology has changed the management model of enterprises to a great extent,and further implemented more innovative ideas into practical actions.At this stage,in the aspect of working capital management,more emphasis is placed on the support of modern management theories.It is no longer simply sticking to financial management.The reason why modern management theory can be highly integrated with the management of working capital is inseparable from the supporting role of information technology.It makes the abstract working capital management concept more concrete and practical.Therefore,it is imperative to improve the management of working capital based on channel management.This project mainly selected XX household appliances enterprises as research objects,gave full play to the advantages of the case analysis method,and made in-depth exploration of its working capital management situation with the help of new ideas of operation management.In terms of framework construction,we first pointed out the defects in the traditional operating funds management model,and then pointed out the practical application value of channel management theory in a timely manner.At the same time,it also revolved around the management of channels,first briefly describing the classification of working capital projects,and using this as a starting point to point out relevant evaluation indicators,management methods,etc.,thus making the decision-making ideas of the operators reversed.In combination with the company's channel operating fund management performance evaluation system,starting with evaluation indicators,it has conducted in-depth analysis of its own operating fund management status,discovered some problems in the company,and gave suggestions for improvement.This article is the perspective of the introduction of channels for working capital from the perspective of the original elements,and in-depth analysis of the mechanism of the various factors of channel changes to the management of working capital.And from the procurement,production,and marketing channels,the company made recommendations to help the company better improve its relationship with upstream and downstream distributors in the process of working capital management,thereby promoting mutual benefit and win-win results,and increasing the efficiency of corporate capital utilization.Provide new ideas for improving business performance. |
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