Research On Enterprise Value Belief And Business Model

During the 40 years of reform and opening to the world,our economy has been greatly developed.At the same time,we also face the problems of the deterioration of the ecological environment and the assistance of the vulnerable groups,emphasizing the social responsibility of the enterprise,advocating the establishment of the enterprise values,encouraging and supporting the development of social enterprises which are mainly the social benefits.It is an important subject in the new era.Under the above background,this paper,based on the literature of many related concepts such as enterprise values,and defines the concept of enterprise value belief,and divides and chooses two types of enterprises of different enterprise value beliefs:the common enterprise with profit maximization target and the social enterprise with social benefit mainly,trying to compare the similarities and differences between the business models of the two kinds of enterprises,and explore the influence and the influence path and mechanism of business values and beliefs on business models.In this paper,the conceptual framework of the business pattern canvas is selected,the conceptual framework model of this study is constructed,and the corresponding research hypothesis is put forward,and 24 cases of 12 common enterprises and social enterprises in 12 different industrial fields are collected and collated,which will be the business of a common enterprise and a social enterprise in the same industry.The pattern is contrasted and analyzed in the framework of 9 construction modules of business mode canvas theory.The main research results and innovation points:there are obvious differences in the business model between the common enterprise and the social enterprise in the value belief of different enterprises;the influence of the value belief of the enterprise on the business model will affect the business model of the enterprise through the 9 components of the business model which directly affects the business model,and it often passes through the business model.The two constituent modules that influence the core customer segmentation and value proposition in business mode indirectly affect other components and affect the whole business mode.In addition to the above research hypotheses,some other findings are also discussed.This paper has made up and enriched related literatures,and the results and discussions have certain practical reference value.