An Evaluation Analysis Of The Investment Of The He Mei Xing Cheng Residence Project

Property development requires a huge investment that promises high profits,but great risk as well.To put the investment risk under control,make expected profits and maximize its social efficiency,the analysis of the investment assessment is of great significance because any successful investment should be done on the basis of exact analysis of its evaluation.This thesis focuses on the analysis of the investment evaluation of the He Mei Xing Cheng Residence Project conducted by Hunan Qinzhuhu Construction Group based on the approach of combination of theory with the target project.The analysis,starting from the assessment of its investment cost,covers its capital profit rates and possible uncertain factors in the process of its conduction from various angles which include its marketing orientation,cost,management prediction as well as its capital return rate.The thesis,based on its analysis via the assessment of the uncertainty,risk and profits,also arrives at the conclusion that He Mei Xing Cheng Residence Project will promise to be successful economically and socially because the evaluation analysis shows the feasibility not only optimistically rely on its risk control capability,but also on its productivity to improve the residence environment,increase residents' income and the government revenue.This analysis provides a scientific data for Hunan Qinzhuhu Construction Group,who,based on it,will make a sound feasibility judgment to conduct the He Mei Xing Cheng Residence Project so that they can stay competitive in the property market.