Study On The Impact Of Consumer Finance On Consumer Demand In China

At present,in the context of economic restructuring and development,to promote economic development needs to find a more dynamic source of power.In case of investment,exports to stimulating economic development appears weak,consumption is one of the main impetus for economic development has attracted more and more attention,consumer driven economic development energy has burst out.Consumer finance is a supplement to the traditional personal financial services,it expands the range of coverage of traditional financial services.Compared to traditional financial services,consumer financial services more inclusive and convenient,is an important part of China's financial market,it is not only to meet the residents especially those that are difficult to enjoy the traditional financial services group's consumption demand,more conducive to give full play to promote the role of consumption in economic development,and form the lasting power to promote the development of national economy.Firstly,this paper introduces the basic concepts and related theories of consumer finance,analyzes the current situation of the development of consumer finance in our country,expounds the theoretical mechanism of stimulating consumer demand in China by means of theoretical demonstration,then establish the model according to the collected per capita 2001-2015 years of development,the per capita disposable income data,per capita savings balance of consumer credit and insurance expenditure per capita balance four influence of residents' consumption demand factors,empirically analyzed the four factors on the role of consumer demand.The empirical results showed that consumer credit has a positive effect to promote the consumption demand and income,as the traditional factors affecting consumer demand for consumer demand also have a certain influence,there is a negative correlation between the savings and consumption demand,and the influence of support between insurance and consumer demand is not significant.Then according to the results of theoretical and empirical analysis put forward some advise from two perspectives of countries and consumer financial institutions in order to promote the consumption of China's financial development proposals,in order to make better play of consumer finance on consumption demand and economic growth stimulating effect of long.