Study On Strategic Xinjiang Shidajiate Co. Ltd. Development

Although science and technology have developed quite mature,but the information industry is still an emerging market industry.In recent years,the CPC Central Committee and the State Council have attached great importance to the development of the information industry,carried out a series of decision-making and deployment,so that the industry can maintain a steady growth.Continuously adjust and optimize the industrial structure,the rapid development of information service industry accelerated the rapid transformation of economic development,promote the development of information industry,information technology companies also have mushroomed,the increase in the number of and the innovation of science and technology of the information industry makes the enterprise products and services upgrading speed to accelerate,market competition is unusually intense.The strong support of national policy,the convenience of the market access,more and more enterprises into the information technology industry,potential entrants have also brought a greater threat.Facing the challenging market environment,enterprises engaged in information technology should be good at using management knowledge,improve the company's development strategy,gain more market advantage,healthy and stable development.The strategic management theory based,research and analysis of the Xinjiang Shidajiate Co.,Ltd.strategic direction,and to develop the corresponding development strategy.Through the pest model analysis method,Porter's five forces model and SWOT model analysis to find out the advantages and disadvantages with enterprises are facing opportunities and threats,as well as the enterprise,analyzes the company's external environment at the same time.To the enterprise development strategy for in-depth study,uses the SWOT matrix analysis method that the development strategy of the enterprise,and take the combination of strategic stability and development strategy.For successful implementation of the formulated the development strategy,it is necessary to have the appropriate security measures,including the improvement of organizational structure,marketing system strengthen,the perfection of the system of human resources and enterprise culture construction strengthened.In the end,the paper summarizes the full text,and points out the deficiencies and prospects for the future.The focus of this paper is to Shidajiate Co.,Ltd.formulation and adjustment of thedevelopment strategy of the enterprise,improve the core competitiveness of enterprises,andprovide some help for companies healthy,stable and high-speed and sustainable development.At the same time as Shidajiate Co.Ltd.as the small and medium-sized enterprises,to providesome suggestions and opinions.