The Research On The Circular Economy Development Strategy Of ZN Company

In the context of slowing macroeconomic growth in China,the declining of the market demanding in the coal,electricity,chemicals industry will become the new normal.The coal market has being continued to be weak and the bauxite resources were scarce,so the high alumina coal as a potential resource of aluminum will play a role in restructuring and upgrading the traditional coal-based industry.Based on the in-depth and meticulous analysis of the external environment and internal conditions of ZN company,This article makes a systematic study on the circular economy development strategy by using the related theories such as the strategy and the circular economy.This article says that developing circular economy,extending industrial chain is the best model in high alumina coal enterprise development and also a inevitable trend.This article establishes the strategy for the demand of the company's development,and based on the "coal-electricity-railway" industrial model,the company should develops the reclamation projects and the mature modern farming&animal husbandry projects,completes industrial chain,explores the construction and develops the industry of circular economy,develops the technical services market.Then this article Points out that by taking advantage of technological innovation to promote the company diversified development,development of circular economy industry,pioneering technology services business and establish and improve the ecological industry chain,using the established innovation-driven enterprise architecture,scientific and reasonable planning,use a variety of financing,establishing the technical support system,set up scientific evaluation system concerning the project implement the strategy of circular economy industry project into effect.